The invention relates to a method for intelligently controlling television, and a relative intelligent controller. Wherein, said controller comprises user input, program signal receiver, program signal output, control unit, image picking-processing unit, face image generator, information memory and face recognizer; it first stores the face image character information and watch priority information of authorized user into intelligent controller; when user wants to watch program, the controller first compares its face character information with stored one, if recognizing successfully, based on the watch priority information, judging if said user can watch the program; if it can, playing the program, or else, forbidding to play said program. The invention can intelligently manage the watch priority.