Discriminatory mileage offering method by load factor and computer readable record medium on which a program therefor is recorded

Abstract

The present invention relates to a discriminatory mileage offering method by load factor and a computer readable record medium on which a program therefor is recorded, wherein more mileage is offered when a load factor of an airplane is low while less mileage is offered when the load factor is high, thereby maximizing the satisfaction of airlines and passengers. To this end, the present invention provides a discriminatory mileage offering method, comprising a first step of building a mileage database (DB) using mileage applied discriminatively according to a load factor; a second step of receiving passenger boarding information from a terminal that makes communication connection over an information communication network, and storing and managing the boarding information in a customer information database (DB); a third step of calculating a load factor based on the received boarding information, and retrieving mileage corresponding to the calculated load factor from the mileage database (DB); and a fourth step of extracting a passenger to which the mileage retrieved through the third step is to be offered, offering the mileage to the extracted passenger, and storing and managing the offered mileage and information on the passenger in the customer information database (DB).

Description

technical field [0001] The present invention relates to a differential mileage supply method according to load factor and a computer readable recording medium on which a program for the method is recorded. More specifically, the present invention relates to a differential mileage supply method according to the load factor and a computer-readable recording medium on which a program for the method is recorded, wherein more mileage is supplied when the load factor of an airplane is low. More miles, with fewer miles offered when the load factor is high, thereby maximizing airline and passenger satisfaction, and allocating demand concentrated in peak season and weekends to off-season or unpopular time domains. Background technique [0002] In recent years, as competition among airlines has intensified, mileage services to attract members have been widely adopted. Mileage refers to a reserve that is accumulated based on the actual use results of members. The basic unit of mileag...

AI Technical Summary

Problems solved by technology

Therefore, there is a problem that many customers use accumulated miles at the same time, which hurts the airline's business

[0005] In addition, in the current inflexible mileage system in which miles are provided according to the flight distance and the offered miles increase significantly during peak seasons, there is a problem that demand concentrated in peak seasons and weekends leads to higher load factors, but correspondingly, to-be-supplied mileage increases

[0006] In addition, there is a problem because scheduled miles are offered to both customers who contribute to load factor and customers who do not contribute to load factor in proportion to the distance flown: this reduces the range of mileage options for customers and does not help operating profit of airlines

Images