Car client requirement information cluster analysis system

A technology that requires information and customer needs, applied in the field of information analysis systems, can solve problems such as inability to meet customer needs, and achieve the effect of improving market competitiveness and accuracy

Inactive Publication Date: 2008-09-03
SHANGHAI JIAO TONG UNIV
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Problems solved by technology

However, this paper only studies individual customer demand information, and does not involve the processing of large quantities of customer demand information. Since car manufa

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  • Car client requirement information cluster analysis system
  • Car client requirement information cluster analysis system
  • Car client requirement information cluster analysis system

Examples

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Example Embodiment

[0021] Below in conjunction with the accompanying drawings, the embodiments of the present invention are described in detail: the present embodiment is implemented on the premise of the technical solution of the present invention, and provides detailed embodiments and specific operation processes, but the protection scope of the present invention is not limited to the following described embodiment.

[0022] The invention is a system for scientifically analyzing a large number of car customer demand information based on the equivalence relation clustering analysis method, classifying these demand data, and dividing different types of customer needs, so that the enterprise can accurately understand the market and customer demand. demand situation. A description of the examples is given below.

[0023] like figure 1 As shown, this embodiment includes six modules: a demand information collection module, a database module, an anomaly detection module, a demand information analys...

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Abstract

A clustering analysis system for car client requirement information in the technical field of computer application is disclosed, wherein a requirement information collection module acquires a large amount of client requirement information from the market and stores in a database module; an abnormality detection module detects abnormalities of the requirement information stored in the database module prior to analyzing the information collected by the requirement information collection module, eliminates the abnormal or unsafe data information, and stores the processed information in the database module; a requirement information collection module adopts the clustering analysis arithmetic to classify the requirement information processed by the abnormality detection module, and stores the processed information in the database module, at the same time, exhibiting the processing result via a display module; the requirement scheduling module is used for coordinating execution of the abnormality detection module, the requirement information analysis module and the display module. The invention shortens the time by 60% during the former period of new car development which is the market analysis phase, and enhances the analysis accuracy by about one times.

Description

technical field [0001] The present invention relates to an information analysis system in the field of computer application technology, specifically, a cluster analysis system for car customer demand information. Background technique [0002] Facing the needs of customers, using the existing model series to develop new models is the future development trend of car manufacturers. Effectively analyze customer needs and provide customers with targeted new models of cars, which will rationally allocate limited resources of car companies, significantly improve the company's marketing capabilities, reduce marketing costs, and control various behaviors that may cause customer dissatisfaction in the process of car sales , to maintain loyal customers in order to achieve the goal of maximizing corporate profits. However, due to the diversification of vehicle variable configurations and the individualization of customer needs, the directly obtained customer demand information is often...

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Application Information

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IPC IPC(8): G06Q10/00G06F17/30G06Q30/02
Inventor 胡洁戚进王伟明彭颖红杨子立
Owner SHANGHAI JIAO TONG UNIV
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