Traceable discount coupon propagation system

A coupon and traceable technology, applied in marketing and other directions, can solve problems such as inability to collect customers, and achieve the effect of facilitating market strategy, analysis and improvement of market strategy

Inactive Publication Date: 2016-01-20
NANJING LINGDONG NETWORK TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

Distributors also cannot collect information about customers and whether they assist dissemination

Method used

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  • Traceable discount coupon propagation system
  • Traceable discount coupon propagation system
  • Traceable discount coupon propagation system

Examples

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Embodiment Construction

[0026] Below in conjunction with accompanying drawing and specific embodiment, further illustrate the present invention, should be understood that these embodiments are only for illustrating the present invention and are not intended to limit the scope of the present invention, after having read the present invention, those skilled in the art will understand various aspects of the present invention Modifications in equivalent forms all fall within the scope defined by the appended claims of this application.

[0027] The traceable coupon of the present invention is embedded with a machine-readable code that shows the transmission history track from its generation, and the machine-readable code is a mode of explicit expression, which is highly acceptable and machine-readable. In addition, digital content can also be used directly as an invisible point-to-point transmission, which is suitable for online transmission of the entire chain.

[0028] The machine-readable code of the ...

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Abstract

The invention discloses a traceable discount coupon propagation system. Firstly, a first traceable discount coupon is generated by a system server. The first traceable discount coupon contains the identifier of a publisher and is pushed and propagated to users via channels. The discount coupon is shared and propagated among users and is embedded with a machine-readable coding that records a propagation path. According to the technical scheme of the invention, sharing activities are recorded one by one during the discount coupon propagation process, so that users are wild about propagating discount coupons. Therefore, the information of users can be better collected and understood, so that the better service is provided.

Description

technical field [0001] The present invention mainly relates to a method of forming and disseminating traceable coupons based on a mobile terminal application. Background technique [0002] Today's coupons use barcodes to include information such as the manufacturer, product code, price, and product expiration date. Barcodes are fully redeemable and static from the time the coupon is generated. When a coupon is redeemed, there is no record of how the customer got the coupon or the coupon's copy history. [0003] Traditional ways of distributing coupons include printing in newspapers, magazines or commercial mail. The modern method is made possible by the Internet, coupons are available from the manufacturer's or store's website or circulated by e-mail. All of these methods perform the same basic function of coupons without providing additional incentives to customers and data value to issuers. Most of the time customers clip a coupon and use it directly when making a purc...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
Inventor 张上彬王晓东顾星
Owner NANJING LINGDONG NETWORK TECH CO LTD
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