Outdoor advertisement monitoring system and method

A monitoring system and advertising technology, applied in the field of monitoring systems, can solve the problems of difficult management, loss of advertising benefits, high cost, etc., and achieve the effects of strengthening publicity, saving maintenance costs, and strong practicability

Inactive Publication Date: 2017-01-18
北京问吧咨询有限公司
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  • Abstract
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Problems solved by technology

However, due to the scattered placement of outdoor advertisements, it is not easy to manage. In actual operation, it is often easy to lose advertising benefits due to factors such as equipment maintenance, screen errors, stealing and missing publications, human or natural damage; and the management party is aware of the above situation. Therefore, there have been many inventions of systems or methods for monitoring outdoor advertisements. I

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  • Outdoor advertisement monitoring system and method

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Embodiment Construction

[0020] Such as figure 1 As shown, the present invention is an outdoor advertising monitoring system, including a mobile terminal, a media advertising terminal, and a system end. The mobile terminal, the media advertising terminal, and the system end are interconnected through a wireless network, wherein:

[0021] The system end is used to pre-store the information of all monitored media advertising terminals, including location information and image information, and can receive and send data information and instructions, and can also calculate, analyze and process the received data information;

[0022] The mobile terminal is integrated with an image acquisition module, a positioning module, and a network communication module. The mobile terminal is carried by personnel to move to the monitored media advertising terminal position, image acquisition is performed on it, and positioning is performed by the positioning module at the same time. Then send the image information and l...

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Abstract

The invention relates to an outdoor advertisement media monitoring system, and especially relates to an outdoor advertisement monitoring system and method. The system comprises a mobile terminal, a media advertisement terminal and a system terminal, wherein the mobile terminal, the media advertisement terminal and the system terminal are connected mutually through a wireless network. The system terminal is used for prestoring information of all monitored media advertisement terminals, and can carry out calculation analysis and processing on the received data information; the mobile terminal can carry out image acquisition, and sends the collected images to the system terminal; and the media advertisement terminal can guide the mobile terminal to enter an optimum acquisition area. The beneficial effects are that the system and method are high in practicality, greatly save maintenance cost, and enhance the advertisement propaganda effect when consumers carry out information acquisition; through the mutual connection of the mobile terminal, the media advertisement terminal and the system terminal, the optimized image information and the most accurate position information can be obtained, and the monitoring result is allowed to reach zero error; and the system and method are especially suitable for large-range popularization use.

Description

technical field [0001] The invention relates to a monitoring system for outdoor advertising media, in particular to an outdoor advertising monitoring system and method. Background technique [0002] Out-of-home media is an important form of physical advertising. The main places of delivery are along highways, along railway lines, city streets, building exterior walls, etc. At present, outdoor advertising is developing rapidly. With the advent of the Internet and the era of big data, Customers are also paying more and more attention to the data, effect and quality of advertising releases. However, due to the scattered placement of outdoor advertisements, it is not easy to manage. In actual operation, it is often easy to lose advertising benefits due to factors such as equipment maintenance, screen errors, stealing and missing publications, human or natural damage; and the management party is aware of the above situation. Therefore, there have been many inventions of systems ...

Claims

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Application Information

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IPC IPC(8): G06Q30/02
CPCG06Q30/0245G06Q30/0261
Inventor 张福龙
Owner 北京问吧咨询有限公司
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