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A user processing method, device, equipment and storage medium

A processing method and user technology, applied in the field of Internet operations, can solve the problems of lack of forwarding volume, likes, comments, low quality of attention users, and high time cost, and achieve the goal of increasing accuracy, reducing costs, and increasing interaction frequency. Effect

Active Publication Date: 2022-01-04
GUANGZHOU HUYA INFORMATION TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, due to the frequent false follow behaviors, the selected potential anchor users have the risk of low quality follow users. Specifically, if there is a risk of only following and not interacting, that is, there is a lack of reposting, likes, and comments. and other interactive behavior data;
[0004] In addition, if potential anchor users are discovered by manually reviewing and judging the data performance of users' published works, the time cost is relatively high

Method used

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  • A user processing method, device, equipment and storage medium
  • A user processing method, device, equipment and storage medium
  • A user processing method, device, equipment and storage medium

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0039] figure 1 It is a flow chart of a user processing method provided by Embodiment 1 of the present invention. This embodiment is applicable to the screening of potential users or risk users of content sharing platforms. Among them, the content sharing platform is a platform that uses the Internet as a medium to share content such as text, pictures or videos. Exemplarily, the content sharing platform may be a blog, a live broadcast platform, a video sharing platform, and the like. Further, users in the content sharing platform include resource users and audience users. Specifically, the resource user provides content to the audience user on the content sharing platform; the audience user can interact with the resource user while watching the content provided by the resource user. In an embodiment, the interaction may be forwarding, liking, commenting, etc.

[0040] Generally, when evaluating the quality of a resource user, it can be determined by the amount of attention ...

Embodiment 2

[0076] Figure 2A It is a flow chart of a user processing method provided in Embodiment 2 of the present invention, Figure 2B A schematic diagram of dividing a first user group and a second user group provided by Embodiment 2 of the present invention. This embodiment is further refined on the basis of the above-mentioned embodiments, adding methods for determining the first difference and the second difference, and also adding steps for business processing, refer to Figure 2A-2B , the user processing method specifically includes the following steps:

[0077] S201. Determine a user group within a period, the user group includes resource users, the resource users are used to publish business objects, and the resource users have static behavior data about audience users.

[0078] In this embodiment, the static behavior data is used to represent the user scale of audience users who are sticky to resource users. This embodiment does not limit the static behavior data. The stat...

Embodiment 3

[0111] Figure 3A It is a schematic structural diagram of a user processing device provided in Embodiment 3 of the present invention;

[0112] refer to Figure 3A , the user processing device specifically includes the following structures: a first user grouping module 301 , a first interactive behavior data acquisition module 302 , a first difference acquisition module 303 and a first user attribute determination module 304 .

[0113] The first user grouping module 301 is configured to determine a user group within a period, the user group has resource users, the resource users are used to publish business objects, and the resource users have static behavior data about audience users;

[0114] The first interactive behavior data acquisition module 302 is used to acquire the interactive behavior data generated when the audience user operates the business object;

[0115] A first difference acquiring module 303, configured to determine the first difference of the static behavi...

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Abstract

The invention discloses a user processing method, device, equipment and storage medium. The method determines the user group within a period, the user group has resource users, the resource users are used to publish business objects, and the resource users have static behavior data about audience users; obtain audience users to operate the business interactive behavior data generated when targeting; determine the first difference of the static behavior data between the resource users in the user group, the interactive behavior data between the resource users in the user group The second difference; determine the user attribute of the resource user according to the first difference and the second difference, solve the problem of low accuracy caused by determining the user attribute of the resource user only based on static behavior data, and realize the reduction of mining The low-quality risk of followed users corresponding to the extracted resource users will increase the frequency of interaction between the mined resource users and users who follow the resource.

Description

technical field [0001] The embodiment of the present invention relates to Internet operation technology, and in particular to a user processing method, installation equipment and storage medium. Background technique [0002] In the live broadcast industry, excellent anchor users can inject vitality into the platform, which is a precious and scarce resource. In recent years, the short video industry has risen, and users with large traffic have become an important source of anchor users. [0003] Generally, users with large traffic are discovered from the short video industry mainly through static behavior data such as the number of attention and growth, and then these users are used as potential anchor users. However, due to the frequent false follow behaviors, the selected potential anchor users have the risk of low quality follow users. Specifically, if there is a risk of only following and not interacting, that is, there is a lack of reposting, likes, and comments. and o...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): H04N21/258H04N21/45G06F16/2458
CPCH04N21/2187H04N21/44
Inventor 刘志宇仇贲
Owner GUANGZHOU HUYA INFORMATION TECH CO LTD
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