Educational resource recommendation method based on mobile banking and related device

A technology for educational resources and mobile banking, applied in the field of data processing, can solve the problems that traditional functional scenarios cannot meet user needs well, and achieve the effect of enhancing user stickiness and attractiveness

Pending Publication Date: 2021-09-28
BANK OF CHINA
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

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Problems solved by technology

However, at present, the phenomenon of homogenization of mobile banking functions is serious, and traditional functional scenarios can no longer meet user needs well.

Method used

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  • Educational resource recommendation method based on mobile banking and related device
  • Educational resource recommendation method based on mobile banking and related device
  • Educational resource recommendation method based on mobile banking and related device

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Embodiment Construction

[0048] In order to enable those skilled in the art to better understand the solutions of the present invention, the technical solutions in the embodiments of the present invention will be clearly and completely described below in conjunction with the drawings in the embodiments of the present invention. Obviously, the described embodiments are only It is a part of embodiments of the present invention, but not all embodiments. Based on the embodiments of the present invention, all other embodiments obtained by persons of ordinary skill in the art without making creative efforts belong to the protection scope of the present invention.

[0049] Against the backdrop of the impact of Internet finance on the banking industry, all banks are seeking breakthroughs in transformation. However, at present, the phenomenon of homogenization of mobile banking functions is serious, and traditional functional scenarios can no longer meet user needs well. After research, it is found that the ba...

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Abstract

The embodiment of the invention discloses an educational resource recommendation method based on a mobile banking and a related device, when a user opens the mobile banking, an educational interest portrait of the user is obtained according to a user identifier sent by the mobile banking, it is determined that educational resource recommendation content based on the educational interest portrait meets user requirements to a certain extent, and the educational resource recommendation content is displayed in the mobile banking so as to attract the user. In order to further enhance the stickiness of the user, the facial expression of the user is obtained within the display time of the educational resource recommendation content, and whether the user is interested in the currently displayed educational resource recommendation content is judged according to the facial expression, so that the educational interest portrait is updated; and therefore, when the educational resources are recommended to the user based on the updated educational interest portrait subsequently, the determined educational resource recommendation content can better meet the requirements of the user, so that the user is more willing to use the mobile banking, and the attraction of the mobile banking is improved.

Description

technical field [0001] The invention relates to the technical field of data processing, in particular to a method for recommending educational resources based on mobile banking and related devices. Background technique [0002] Mobile banking, also known as mobile banking, refers to the use of terminal devices such as smartphones and PADs to connect users with banks, and to handle relevant banking business or provide financial services for users. However, the homogenization of mobile banking functions is serious at present, and the traditional functional scenarios can no longer meet user needs well. Contents of the invention [0003] In view of the above problems, the present application provides a method for recommending educational resources based on mobile banking and related devices, which are used to meet the user's needs for educational function scenarios in mobile banking and improve user stickiness. [0004] On the one hand, the embodiment of the present applicati...

Claims

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Application Information

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IPC IPC(8): G06F16/9535G06Q40/02G06K9/00G06N3/04
CPCG06F16/9535G06Q40/02G06N3/044G06N3/045
Inventor 贠博严和欢林金妮邝智颖
Owner BANK OF CHINA
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