Advertisement implementation method based on mobile Internet

A mobile Internet and implementation method technology, applied in the field of advertising implementation based on mobile Internet, can solve problems such as failure to achieve advertising release effects, and achieve the effects of avoiding repeated downloads, improving accuracy, and reducing data volume

Inactive Publication Date: 2014-10-01
李林
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

Therefore, the single picture format in the current mobile terminal advertisements cannot adapt to the application software of the mobile terminal, and fails to achieve the expected advertising effect

Method used

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  • Advertisement implementation method based on mobile Internet
  • Advertisement implementation method based on mobile Internet

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Embodiment Construction

[0033] In order to make the object, technical solution and advantages of the present invention clearer, the present invention will be further described in detail below in conjunction with the accompanying drawings.

[0034] Firstly, the application environment of the method for implementing advertisement based on mobile Internet provided in this embodiment will be described. refer to figure 1 , the mobile Internet-based advertising system 100 includes an advertising server 101, a software development client 104, and an advertiser client 105 interconnected via the Internet, and mobile clients 106 and 107 connected to the advertising server 101 via the mobile Internet 109. The mobile Internet may be a wireless network commonly used in the prior art, such as a GPRS network or Wi-Fi. The mobile client is a smart phone or a tablet computer, etc. It can be understood that the advertisement system 100 may include several mobile clients, and is not limited to figure 1 The quantity ...

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Abstract

The invention discloses an advertisement implementation method based on the mobile Internet. The advertisement implementation method based on the mobile Internet includes the following steps that application software is selected from an advertisement server by a mobile client, downloaded and installed; advertisement request information from the application software of the mobile client is acquired by the advertisement server; advertisement information matched with the application software is selected on the basis of the corresponding relation between an advertisement stored in the advertisement server and the application software and sent to the mobile client; when the application software runs, the advertisement information is displayed by the mobile client in a preset display mode; the number of operation times of the advertisement information is counted. Through the advertisement implementation method based on the mobile Internet, multiple matched advertisement display modes can be provided for different kinds of application software of the mobile client, the application software for releasing the advertisement is selected in a targeted mode, and the accuracy of advertisement promotion is improved.

Description

technical field [0001] The present invention relates to the technical field of mobile Internet, in particular to a method for realizing advertisement based on mobile Internet. Background technique [0002] With the development of wireless network technology, the information disseminated on the mobile Internet is becoming more and more abundant. Various mobile terminals, especially smart phones and tablet computers, are becoming more and more popular, and the number of mobile Internet users is increasing rapidly. More and more advertisers choose to publish advertising information based on wireless networks. [0003] At the same time, in order to provide users with convenient services, mobile terminal software with various functions has been developed, and a large number of mobile Internet application products have been derived, such as various mobile games, music software, reading software, social software and so on. The popularity of mobile applications has greatly promoted...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02H04L29/06H04M1/725H04M1/72406
Inventor 胡佳俊
Owner 李林
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