The embodiment of the invention provides a label printing device. The label printing device comprises a machine body and a read-write antenna. A paper channel frame is arranged in the machine body andprovided with a paper feeding channel, the paper feeding channel is used for allowing labels to pass through, the machine body is provided with a paper outlet, and the paper feeding channel communicates with the paper outlet and is used for communicating with the outside through the paper outlet. The read-write antenna is arranged in the machine body, located on the side, provided with the paperfeeding channel, of the paper channel frame and faces the paper feeding channel. According to the label printing device, when a label passes, the read-write antenna is located above the label, and therefore the problem that an antenna is arranged below a paper channel frame and cannot well penetrate through a metal sheet to read and write the label is avoided, and it can be guaranteed that the label is well read and written; and after the label is output through the paper outlet, the part, drooping due to gravity, of the label is far away from the read-write antenna at the moment, and the problem that previously, an antenna is arranged below a paper channel frame, and consequently, cross reading is prone to being caused when the label already output from the paper outlet is read and written is avoided.