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E-commerce data analysis platform

A technology of data analysis and product analysis, which is applied in market data collection, marketing, etc., can solve problems such as cumbersome processes, and achieve the effects of simple data analysis, avoiding repeated investment, and improving the decision-making process

Inactive Publication Date: 2019-07-23
江苏淳客网络科技有限公司
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  • Summary
  • Abstract
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  • Application Information

AI Technical Summary

Problems solved by technology

[0004] The purpose of the present invention is to provide an e-commerce data analysis platform to solve the problem that the existing e-commerce data analysis platform proposed in the background technology is too cumbersome when used

Method used

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Embodiment Construction

[0018] The following will clearly and completely describe the technical solutions in the embodiments of the present invention with reference to the accompanying drawings in the embodiments of the present invention. Obviously, the described embodiments are only some of the embodiments of the present invention, not all of them. Based on the embodiments of the present invention, all other embodiments obtained by persons of ordinary skill in the art without making creative efforts belong to the protection scope of the present invention.

[0019] see Figure 1-3 , the present invention provides a technical solution: an e-commerce data analysis platform, including sales analysis, characterized in that: sales analysis is connected to commodity analysis, store competition analysis, industry analysis and operation analysis, and is connected with report broadcasting, commodity Analysis includes product layout, listing pace, operational indicators, abnormal products, and related sales. C...

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Abstract

The invention discloses an e-commerce data analysis platform. The e-commerce data analysis platform includes a sales volume analysis unit the sales volume analysis unit is connected with a commodity analysis unit, a competitive product analysis unit of a competitive store, an industry analysis unit and an operation analysis unit and is connected to a report broadcast unit; the commodity analysis unit comprises commodity layout, marketing rhythm, operation indexes, abnormal commodities and associated sales; the competitive product analysis unitof the competitive store comprises brands, competitive stores and competitive products; the industry analysis unit comprises platform trend analysis, product analysis and crowd portrait; and the operation analysis comprises new customer analysis, oldcustomer analysis and flow retention. According to the data service management platform provided by the invention, the data analysis of the e-commerce platform is simpler and more sensitive, and the platform is an integrated platform which is easy to use, efficient and intelligent.

Description

technical field [0001] The invention belongs to the technical field of e-commerce data analysis, and in particular relates to an e-commerce data analysis platform. Background technique [0002] When a user makes a purchase on an e-commerce website, he changes from a potential customer to a valuable customer of the website. E-commerce websites generally store user transaction information, including purchase time, purchased goods, purchase quantity, payment amount, etc., in their own databases, so for these customers, we can analyze their transaction behavior based on the website's operating data , to estimate the value of each customer and the possibility of extended marketing for each customer. [0003] When the existing e-commerce data analysis platform is used, the process is too cumbersome. For this reason, we propose an e-commerce data analysis platform. Contents of the invention [0004] The purpose of the present invention is to provide an e-commerce data analysis ...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/0201
Inventor 鲁帆李文超
Owner 江苏淳客网络科技有限公司
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