A/B test method and device

A technology of B testing and testing version, applied in the Internet field, which can solve the problems of business intrusion, difficult reuse of tests, and single test scenario.

Active Publication Date: 2021-01-26
HUNAN HAPPLY SUNSHINE INTERACTIVE ENTERTAINMENT MEDIA CO LTD
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  • Abstract
  • Description
  • Claims
  • Application Information

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Problems solved by technology

[0003] In the existing A/B test method, the company provides an interface, and the business party obtains user data and then calls the interface. This will double the original traffic, which is more o

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  • A/B test method and device

Examples

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Example Embodiment

[0056]The technical solutions in the embodiments of the present invention will be clearly and completely described below in conjunction with the accompanying drawings in the embodiments of the present invention. Obviously, the described embodiments are only a part of the embodiments of the present invention, rather than all the embodiments. Based on the embodiments of the present invention, all other embodiments obtained by those of ordinary skill in the art without creative work shall fall within the protection scope of the present invention.

[0057]This embodiment discloses an A / B test method, which is applied to an A / B test gateway, and uses Http or GRPC protocols to transfer offload information. The A / B test offload system works upstream of the business, and since the A / B test gateway is self-contained With flow distribution feature, no secondary flow will be generated. Some service characteristics, such as terminal type, version, region, and operator's screening capabilities, are...

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Abstract

The invention provides an A/B test method and device applied to an A/B test gateway. Experiment information corresponding to a plurality of experiment numbers and a binding relation among proxy service identifiers, interface URLs and the experiment numbers are configured in advance; after the A/B test gateway receives a request of a user terminal, a target experiment number can be allocated to theuser terminal request according to the proxy service identifier and the interface URL in the user terminal request, and the target test version number corresponding to the user group is determined according to the experiment information corresponding to the target experiment number, so that the target experiment number and the target test version number are added to the user terminal request, andare sent to the corresponding proxy terminals. Due to the fact that the A/B test gateway has the flow distribution characteristic, secondary flow cannot be generated, flexible distribution of user terminal requests in different experiment rooms is achieved, and multi-layer experiments are achieved in the same test period; due to the fact that different experiment information is configured for each experiment number, the experiment rooms do not interfere with each other, so that the A/B test efficiency is improved.

Description

technical field [0001] The present invention relates to the technical field of the Internet, and more specifically, to an A / B testing method and device. Background technique [0002] A / B testing is to make two (A / B) or multiple (A / B / n) software versions for a certain test function, and in the same time dimension, let visitor groups with the same or similar composition visit randomly These software versions, through the collection of user experience data and business data of each group, finally analyze and evaluate the best software version, and officially adopt it. [0003] In the existing A / B test method, the company provides an interface, and the business party obtains user data and then calls the interface. This will double the original traffic, which is more obvious for business intrusion, and supports a single test scenario. As a result, multiple business parties need to develop many distribution systems, which are difficult to reuse for different scenarios. Contents...

Claims

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Application Information

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IPC IPC(8): G06F11/36H04L12/819G06F8/71H04L47/21
CPCG06F11/3688G06F11/3684H04L47/21G06F8/71
Inventor 张志广胡星彭一李小红喻俊
Owner HUNAN HAPPLY SUNSHINE INTERACTIVE ENTERTAINMENT MEDIA CO LTD
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