Showwindow interactive advertising device and implementing method

Abstract

The invention discloses a showwindow interactive advertising device and an implementing method. A dimming film is fixedly arranged on the surface of a showwindow; an interactive control unit of a multimedia control system is used for controlling the dimming film by means of a control part so as to enable the dimming film to be opened in a transparent state or to be closed in a mist state; a video projection module is arranged on the outer part of the dimming film at a preset distance; a display picture of an interactive advertising image is segmented into a plurality of segmented video pictures by a projector by means of the multimedia control system; the interactive control unit is provided with a sensor in a connection manner; after the sensor senses, the multimedia control system controls the projector to project a control picture corresponding to the display picture; anyone segmented background picture is opened or closed to display the corresponding segmented video picture; and by controlling the corresponding segmented background picture to be opened in the transparent state by the projector and with the sensing of the sensor on moving positions of consumers outside the preset showwindow, the opening and the closing of the segmented video picture, the segmented background picture and a segmented projection face are changed, and thus, the effect of playing an interactive advertisement along with the movement of the consumers is achieved.

Description

technical field [0001] The present invention relates to an advertising device and its implementation method, especially to the device and method for playing segmented interactive advertisements. The sensor senses the movement of the consumer to change the display screen, control the screen and the opening and closing of the dimming film to achieve The purpose of playing interactive advertisements and increasing the effectiveness of advertisements. Background technique [0002] Various department stores, shopping malls, stores, etc., in order to promote products and promotional activities, will display posters or pictures on the window for consumers to watch and achieve the effect of publicity, but static advertisements such as posters or pictures, It must be replaced regularly or irregularly, that is, related operations such as production, design and printing must be carried out in advance, and manual replacement is required one by one. , long-term accumulation is also quit...

AI Technical Summary

Problems solved by technology

[0009] Aiming at the deficiencies of the prior art, the object of the present invention is to provide a device and implementation method for window interactive advertisements, which can solve the problems of unsatisfactory effect and high cost of window advertisements, and no matter static or dynamic advertisements, all Problems that are not easy to attract consumers' attention

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