Integrated on-line trading and extension service system for cultural and creative products

Abstract

The invention provides an integrated on-line trading and extension service system for cultural and creative products. The system consists of an enterprise portal subsystem, a mobile business subsystem, a network integrated marketing subsystem, an on-line trading subsystem, an on-line interaction show subsystem, a supply chain coordination management subsystem, a data analysis subsystem and an application integration subsystem, wherein the enterprise portal subsystem consists of an enterprise introducing module, a product show module and an enterprise dynamic module; the mobile business subsystem consists of a mobile portal module, a mobile order module and a mobile service management module; the network integrated marketing subsystem consists of a website promotion module and a website marketing module; the on-line trading subsystem consists of a price management module, an order management module, an on-line payment module and an enterprise authentication module; the supply chain coordination management subsystem consists of a client management module, a plan management module, a sales management module, a purchasing management module, a physical distribution management module and a supplier management module; the data analysis subsystem consists of a user behavior data analysis module and a data mining module. The system disclosed by the invention has the advantages of enhancing brand influence, widening product sales channels and improving market occupancy.

Description

Technical field [0001] The invention belongs to the technical field of computer architecture, and specifically relates to an online transaction and promotion service integration system for cultural creative products. [0002] Background technique [0003] Due to the wide variety of cultural and creative products with different characteristics, the current trading platforms and models are also uneven and diverse. Whether in the field of cultural and creative industries or in the field of e-commerce, the use of e-commerce means to realize the transaction of cultural and creative products through the establishment of a third-party online transaction platform is a "creative project" in itself. However, there is currently no large-scale e-commerce trading platform specifically for the entire cultural and creative products. In contrast, domestic marketing methods for cultural and creative industries are more conservative. The mainstream sales method is still the traditional method, tha...

AI Technical Summary

Problems solved by technology

[0004] The current trading platforms for cultural and creative products mainly include trading platforms for physical cultural and creative products, trading platforms for virtual products (digital products), and e-commerce platforms for marketing and promotion of cultural and creative services. There is no special category on the platform, and there is no common search feature set for products, which makes the classification of the homepage of the platform relatively scattered, and the procedures for sellers to find the cultural transaction products they need are cumbersome