Supermarket consumer density determining system

Abstract

The invention discloses a supermarket consumer density determining system. Through determining stay positions and loci of consumers of a supermarket within one day, one week and even one month, a personnel density graph is obtained after processing. The apparatus mainly comprises such portions as a central control module, a wireless communication module, a host computer, a reader-writer and the like. A passive electronic label with unique ID on a shelf is detected by controlling the RFID reader-writer arranged on a supermarket shopping cart by use of an ARM chip, then information is transmitted to the host computer through the externally connected wireless communication module, through big data processing, the stay positions and the loci of the consumers of the supermarket within one day, one week and even one month are obtained, the personnel density graph is obtained after the processing, supermarket managers, according to the graph, can determine most popular products, most crowded places and the like so as to adjust goods arrangement and shelf positions for reasonable distribution, such that supermarket space can be utilized to the maximum, the sale quantity of supermarket goods is increased, and consumer choices are diversified. The apparatus provided by the invention is simple in structure, convenient to use and stable in performance.

Description

technical field [0001] The invention relates to a system for measuring consumer density in a supermarket. By measuring the staying positions and trajectories of consumers in a supermarket for one day, one week or even one month, a personnel density map is obtained after processing, and the supermarket manager can adjust commodity placement, Rational allocation of shelf positions maximizes the use of supermarket space, increases the number of products sold in supermarkets, and diversifies consumer choices. Background technique [0002] Large, medium and small supermarkets in China generally lack reasonable and effective methods for arranging shelves and commodities, resulting in chaotic placement of shelves and commodities, and the inability to make scientific use of supermarket space, which can easily lead to crowded places in supermarkets, and it is impossible to satisfy consumers when they are wandering around. The original intention of shopping in China and leisure shoppi...

AI Technical Summary

Problems solved by technology

[0002] Large, medium and small supermarkets in China generally lack reasonable and effective methods for arranging shelves and commodities, resulting in chaotic placement of shelves and commodities, and the inability to make scientific use of supermarket space, which can easily lead to crowded places in supermarkets, and it is impossible to satisfy consumers when they are wandering around. The original intention of shopping in China and leisure shopping

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