Multiple party reward system utilizing single account
a reward system and account technology, applied in the field of frequent shopper card programs, can solve the problems of not allowing multiple users to utilize a single account card, and not providing a reward mechanism for customers
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[0026] The present invention comprises a method and apparatus enabling a frequent shopper reward system capable of tracking performance data of a plurality of members or account holders linked to a single frequent shopper account. In this manner, a frequent shopper card of, e.g., a primary member or account holder, may be used in virtually any transaction environment to identify a plurality of sub-account holders and responsively update performance data associated with the sub-account holders.
[0027] While the invention is primarily described herein within the context of a retail sales and / or service transaction environment, it will be understood by those skilled in the art that the invention has applicability beyond these transactional environments. For example, a physical access transaction environment embodiment will be disclosed in which physical access via, e.g., a turnstile is granted or denied to a plurality of present sub-account holders using a single frequent shopping card...
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