Potential customer mining method and device and electronic equipment

A customer and potential technology, applied in the Internet field, can solve problems such as the inability of shops to accurately tap potential customers

Pending Publication Date: 2021-01-05
ALIPAY (HANGZHOU) INFORMATION TECH CO LTD
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  • Abstract
  • Description
  • Claims
  • Application Information

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Problems solved by technology

[0004] The embodiment of this specification provides a potential customer mining method, device and electronic equipment to solve the problem that the existing technology cannot help the store to accurately mine potential customers

Method used

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  • Potential customer mining method and device and electronic equipment
  • Potential customer mining method and device and electronic equipment
  • Potential customer mining method and device and electronic equipment

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Embodiment Construction

[0022] In order to enable those skilled in the art to better understand the technical solutions in this specification, the technical solutions in the embodiments of this specification will be clearly and completely described below in conjunction with the drawings in the embodiments of this specification. Obviously, the described The embodiments are only some of the embodiments of the present application, but not all of them. Based on the embodiments of this specification, all other embodiments obtained by persons of ordinary skill in the art without creative efforts shall fall within the scope of protection of this application.

[0023] As mentioned above, with the rapid development of Internet platforms, various Internet platforms have accumulated a large number of users, and users will also generate relevant user data when using the services of the platforms. On the other hand, offline stores are facing the problem of finding new customers, and the coverage of traditional in...

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Abstract

An embodiment of the invention provides a potential customer mining method and device and electronic equipment. The method comprises the steps of determining one or more target shops, and obtaining shop information of one or more dimensions corresponding to the target shops; acquiring a user related to the service category of the target shop according to the target shop, and acquiring user data ofone or more dimensions corresponding to the user; respectively executing calculation or matching operation on the user data of one or more dimensions corresponding to each user and the shop information of one or more dimensions corresponding to the target shop by utilizing a predetermined algorithm model to obtain a matching degree score between the user and the target shop; determining potentialcustomers of the target shop according to the matching degree score.

Description

technical field [0001] This specification relates to the field of Internet technologies, and in particular to a potential customer mining method, device and electronic equipment. Background technique [0002] With the development of Internet technology, a large number of users have accumulated on the Internet platform, and users will generate a large amount of data when using services on the Internet platform. On the other hand, how to develop new customers and promote business growth during the operation of offline shops has become one of the main concerns of shops. [0003] In the prior art, marketing activities are carried out to attract new customers to consume in the store by reducing the price of products in the store or placing advertisements. Accurate potential customer groups, therefore, the effect of advertising is relatively poor. Based on the existing technology, it is necessary to provide a technical solution that can help stores tap potential customers so tha...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F16/9536G06F16/2458G06Q30/02
CPCG06Q30/0201G06Q30/0271G06Q30/0277G06F16/2465G06F16/9536
Inventor 陈月高子喆
Owner ALIPAY (HANGZHOU) INFORMATION TECH CO LTD
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