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Method for promoting contents and content promotion platform

A content and platform technology, applied in the Internet field, can solve the problems of single promotion form, unmeasurable promotion effect, high promotion threshold, etc., and achieve the effect of balancing the relationship and improving the promotion enthusiasm

Active Publication Date: 2013-12-04
TENCENT TECH (SHENZHEN) CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0007] In view of this, the main purpose of the present invention is to provide a content promotion method and a content promotion platform, which are used to solve the technical problems existing in the prior art such as single promotion form, high promotion threshold and unmeasurable promotion effect.

Method used

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  • Method for promoting contents and content promotion platform
  • Method for promoting contents and content promotion platform

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Embodiment Construction

[0039] In order to make the object, technical solution and advantages of the present invention clearer, the present invention will be further described in detail by citing the following embodiments and referring to the accompanying drawings.

[0040] figure 1 A flow chart of the steps of a content promotion method provided by the present invention, the specific steps are as follows:

[0041] Step 101, the content publisher (hereinafter referred to as the publisher) publishes the content to the content promotion platform (hereinafter referred to as the promotion platform) through the content publishing interface;

[0042] Content publishers first need to register an account on the promotion platform. After logging in to the account, they can publish content. The published content must be reviewed by the promotion platform before it can be officially released to the promotion platform. That is, platform users can only see the content after review and confirmation. Promotional c...

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Abstract

The invention discloses a method for promoting contents and a content promotion platform. The method for promoting the contents and the content promotion platform are used for solving the technical problems that in the prior art, the promotion type is single, the promotion threshold is excessively high, and the promotion effect can not be measured. The promoted contents are rebroadcasted to products of each community by means of the opening opportunity of the products in each community at present through a rebroadcasting interface between the content promotion platform and the products of each community, the rebroadcasting effect is measured, and charging and payment are carried out according to the statistical result of the click number of the promoted contents and the statistical result of the key operation of a user in a destination website. According to the method for promoting the contents and the content promotion platform, the technical problems that the existing releasing type of the promoted content is single, and the promotion effect can not be measured.

Description

technical field [0001] The invention relates to the technical field of the Internet, in particular to an Internet-based content promotion method and a content promotion platform. Background technique [0002] At present, content promotion platforms based on network social communication relationships (also known as friend relationships, circles, etc.) rely on microblogs or blogs for word-of-mouth dissemination, and their payment systems are based on the number of rebroadcasts of the content and the number of fans of the blogger. and other information for fee settlement. [0003] There are some following technical problems in prior art: [0004] 1. Promote through Weibo or blog, the form is relatively simple, and the content promotion efficiency and promotion area are relatively narrow. [0005] 2. The promotion fee is paid according to the number of Weibo audiences or blogger fans, which raises the threshold of content promotion to a certain extent, because most ordinary pe...

Claims

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Application Information

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IPC IPC(8): G06Q30/02
Inventor 黄继华赵宏宇徐波
Owner TENCENT TECH (SHENZHEN) CO LTD