Key blogger tracking confirmation method and device

A technology for bloggers and key points, which is applied in the field of key blogger tracking and confirmation methods and devices, which can solve the problems that the information of microblog bloggers cannot be deeply excavated and analyzed, potential relationships are difficult to find, and microblog attribute values ​​are insufficient.

Active Publication Date: 2016-03-30
SHENZHEN ZHONGHONG ONLINE CO LTD
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  • Abstract
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  • Claims
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AI Technical Summary

Problems solved by technology

[0002] At present, the market is full of various microblog monitoring systems, which can capture and analyze microblog information, but many monitoring systems only capture and analyze information on the surface, and cannot understand the information of microblog bloggers. In-depth mining and analysis only obtained the main information of Weibo, and the attribute values ​​of Weibo were insufficient, making it difficult to discover potential relationships
Due to insufficient attributes, it is impossible to judge whether the blogger's participation in an event has played a role in the development of the event
In addition, the scoring calculations of Weibo bloggers are also varied, because the calculation methods are different and the weights set are different, resulting in many different results. Most of the results cannot effectively reflect the importance of Weibo bloggers

Method used

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  • Key blogger tracking confirmation method and device

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Embodiment Construction

[0035] In order to make the objectives, technical solutions and advantages of the present invention clearer, the following further describes the present invention in detail with reference to the accompanying drawings and embodiments. It should be understood that the specific embodiments described herein are only used to explain the present invention, but not to limit the present invention.

[0036] Please refer to figure 1 , A key blogger tracking confirmation method of the present invention includes the following steps:

[0037] 100: Microblog collection, select more than one microblog public opinion event, and download relevant microblog data on Weibo according to the event keywords corresponding to the more than one microblog public opinion event.

[0038] : Data analysis: analyze the Weibo page to obtain the analysis template. The analysis template uses the data template to match attribute values ​​and downloads the basic attributes of Weibo on Weibo according to the event keywor...

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Abstract

The invention relates to the field of information search, in particular to a key blogger tracking confirmation method and device. The method and the device independently calculate an event participation degree value, a basic total point value and a mentality index of each blogger, calculating a blogger weight value of each blogger by the event participation degree value, the basic total point value and the mentality index of each blogger, and determining a key blogger through threshold value comparison; on the basis of the message posting frequency of the blogger, analyzing the influence, which is presented in the past behaviors, of the blogger, and predicting the influence, which is presented in future microblog events, of the blogger, wherein the influence of the microblog can be analyzed from aspects including the reposting amount of the microblog, a comment amount and the like, and the mentality of the blogger is analyzed by the semantics of the contents of the microblog published by the blogger; and calculating a relative ratio of positive keywords and negative keywords so as to obtain whether the blogger promotes public sentiment to ferment or transmits positive energy in a public sentiment event. A screening result of the key bloggers is available for each user, the microblog of the key blogger is monitored in microblog monitoring, and the information of the key blogger can be taken as a key reference basis.

Description

Technical field [0001] The invention relates to the field of information search, in particular to a method and device for tracking and confirming key bloggers. Background technique [0002] At present, the market is flooded with various microblog monitoring systems that can capture and analyze microblog information. However, many monitoring systems only capture and analyze information on the surface, and cannot provide information on Weibo bloggers. In-depth mining and analysis only obtained the main information of Weibo. The attribute value of Weibo is insufficient, and it is difficult to find potential relationships. Due to insufficient attributes, it is impossible to judge whether the blogger's participation in an event has an effect on the development of the event. In addition, the score calculation of Weibo bloggers is also varied. Because of the different calculation methods and different weights, there are many different results. Most of the results cannot effectively ref...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F17/30
CPCG06F16/35G06F16/95
Inventor 陈志群李晓亮廖庆平易杰
Owner SHENZHEN ZHONGHONG ONLINE CO LTD
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