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Content pushing method and device, electronic equipment and storage medium

A content recommendation and content technology, applied in the communication field, can solve the problems of reducing information push efficiency and repeated consumption

Pending Publication Date: 2020-11-10
TENCENT TECH (SHENZHEN) CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0003] However, if a user reads a piece of content X on one of the platforms, such as browser A, and then uses browser B to browse information, the same user is likely to see the same piece of content in browser B due to similar recommendation logic. Article content X, resulting in repeated consumption of the same information, reducing the efficiency of information push

Method used

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  • Content pushing method and device, electronic equipment and storage medium
  • Content pushing method and device, electronic equipment and storage medium
  • Content pushing method and device, electronic equipment and storage medium

Examples

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Embodiment Construction

[0042] The following will clearly and completely describe the technical solutions in the embodiments of the application with reference to the drawings in the embodiments of the application. Apparently, the described embodiments are only some of the embodiments of the application, not all of them. Based on the embodiments in this application, all other embodiments obtained by those skilled in the art without making creative efforts belong to the scope of protection of this application.

[0043] The principles of the present application are exemplified by implementation in a suitable computing environment. In the following description, specific embodiments of the present application will be described with reference to steps and symbols executed by one or more computers, unless otherwise stated. Accordingly, these steps and operations will several times be referred to as being computer-implemented, which herein refers to operations by a computer processing unit of electronic sign...

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PUM

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Abstract

The embodiment of the invention discloses a content pushing method and device, electronic equipment and a storage medium. According to the embodiment of the invention, the method comprises the steps:receiving a content recommendation request initiated by a first client, wherein the content recommendation request comprises an identity identifier of the first client, then a second client is identified according to the identity identifier of the first client, and the second client is a client with the same identity identifier as the first client; acquiring historical display information corresponding to the second client, performing duplicate removal on the to-be-recommended content of the first client based on the historical display information to obtain duplicate-removed recommended content, and pushing the duplicate-removed recommended content at the first client. According to the scheme, the to-be-recommended content can be pushed to the first client after being subjected to duplicate removal by utilizing the cloud server, so that the content pushing efficiency is effectively improved.

Description

technical field [0001] The present application relates to the technical field of communication, and specifically relates to a content pushing method, device, electronic equipment and storage medium. Background technique [0002] With the development and popularization of the Internet, the information resources on the Internet are expanding exponentially. Massive information resources have various characteristics such as heterogeneity, diversity, and distribution. Many products can provide targeted information to users based on their information. Recommend content of interest to provide users with personalized services. In information products, if a user refreshes the recommended news feed after browsing a piece of content, the content will no longer be pushed to the same user, so that more articles of interest to the user can be pushed to the user. [0003] However, if a user reads a piece of content X on one of the platforms, such as browser A, and then uses browser B to b...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): H04L29/08G06F16/9535
CPCG06F16/9535H04L67/55
Inventor 黄其亮张帅超
Owner TENCENT TECH (SHENZHEN) CO LTD