Systems and methods for providing group promotions

Abstract

Systems, apparatus, and methods for providing promotion to networked consumer device groups are discussed herein. Some embodiments may include a system including one or more servers with processing circuitry configured to provide consumer interfaces to consumer devices that facilitate the sharing of a group promotion via a network between the consumer devices. The sharing may include the creation of the group promotion, the transmission of the group promotion to consumers via various communication channels, the tracking of consumer activity toward a group discount, among other things. For example, subsequent to purchase of a promotion via a consumer device, the processing circuitry may provide a sharing channel display to the consumer device for consumer selection of a communication channel for sharing the group promotion. The processing circuitry may create an impression of the group promotion compatible with the selected communication channel and provide the impression to other consumer devices.

Description

CROSS-REFERENCE TO RELATED APPLICATIONS[0001]This application is a continuation of U.S. patent application Ser. No. 14 / 565,380, which is titled, “Systems and Methods for Providing Group Promotions,” which claims the benefit of U.S. Provisional Patent Application No. 61 / 913,801, titled “Systems and Methods for Providing Group Promotions,” filed Dec. 9, 2013, and U.S. Provisional Patent Application No. 61 / 948,496, titled “Systems and Methods for Providing Group Promotions,” filed Mar. 5, 2014, each of which is incorporated by reference herein in its entirety.FIELD[0002]Embodiments of the invention relate, generally, to techniques for providing electronic promotional data to groups of networked consumer devices.BACKGROUND[0003]Via electronic networks (e.g., the Internet), promotional systems provide promotions associated with merchants to consumer devices. Oftentimes, two or more of the consumers may be interested in participating in a promotion as a group. In this regard, areas for im...

AI Technical Summary

Benefits of technology

This patent describes a system that can provide promotions to a group of multiple consumers through a network. The system includes a server that connects with consumer devices and provides a promotion display with an interactive buy button. The consumer can select the button and receive a checkout display with a complete order button. After making the purchase, the server provides a sharing channel display for the consumer to select a communication channel for sharing the promotion. The server then creates an impression of the promotion and sends it to the consumer's device. Overall, the system allows for effective group promotions with a simple interface and easy sharing.

Problems solved by technology

For example, available group redemption times may be limited by the capacity of the merchant at a particular time.

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