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A method and device for sending digital camera information

A digital camera and camera technology, applied in the field of communication, can solve the problems of not supporting JPEG2000 or PNG, etc., to achieve the effect of deepening recognition, accurate information transmission, and reducing costs

Active Publication Date: 2016-08-17
SHENZHEN SHIJI KAIXUAN TECH
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0003] At present, digital pictures are used in a high proportion on UGC websites, and general digital pictures will carry their own EXIF ​​(Exchangeable Image File Format, exchangeable image file) information. Among them, EXIF ​​is an image submission format specially used by digital cameras. A standard specification formulated using existing file formats, such as JPEG (Joint Photographic Experts Group, Joint Photographic Experts Group), TIFF (Tagged Image File Format, tagged image file format) Rev.6.0, RIFF (Resource Interchange File Format, Resource Exchange File Format) WAVE audio file format, and some additional special metadata tags, it does not support JPEG 2000 or PNG (Portable Network Graphic Format, streaming network graphics format), and EXIF ​​information contains manufacturers, camera models , shooting time and other information

Method used

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  • A method and device for sending digital camera information
  • A method and device for sending digital camera information
  • A method and device for sending digital camera information

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Experimental program
Comparison scheme
Effect test

Embodiment 1

[0025] In order to provide users and their friends with advertisements for related products of the digital camera brand used by the user on the UGC website, and achieve the purpose of promoting and marketing digital camera manufacturers, the embodiment of the present invention provides a method for placing digital camera advertisements. see figure 1 , the method includes:

[0026] 101: Obtain the exchangeable image file EXIF ​​information of the digital picture uploaded by the user, and the EXIF ​​information carries the camera type of the digital picture;

[0027] 102: According to the camera type of the digital picture, count the number of digital pictures corresponding to the camera type;

[0028] 103: If the number of digital pictures corresponding to the camera type exceeds the set threshold, it is determined that the user is using the camera type;

[0029] 104: Sending product advertisements related to the camera type to the user.

[0030] Wherein, the exchangeable im...

Embodiment 2

[0044] In order to provide users and their friends with advertisements for related products and accessories of digital camera brands used by users on the UGC website, and achieve the purpose of promoting and marketing for digital camera manufacturers, the embodiment of the present invention provides a method for placing advertisements , see figure 1 , the specific implementation process is as follows:

[0045] 201: The server counts the number of digital pictures uploaded by the user within a set time period, and if the number of digital pictures is greater than a set threshold, obtains the EXIF ​​information of all digital pictures uploaded by the user.

[0046] Among them, if the server counts the number of digital pictures uploaded by the user within the set period of time and is greater than the set threshold, then obtain the EXIF ​​information of all digital pictures uploaded by the user; if it is less than the predetermined threshold, the server will give up this statist...

Embodiment 3

[0075] An embodiment of the present invention provides an advertisement server, see image 3 , the server includes:

[0076] Obtaining module 301, for obtaining the EXIF ​​information of the exchangeable image file of the digital picture uploaded by the user, the camera type that carries the digital picture in the EXIF ​​information;

[0077] Statistical module 302, used for counting the number of digital pictures corresponding to the camera type according to the camera type of the digital picture;

[0078] Judging module 303, if the number of digital pictures corresponding to the camera type exceeds the set threshold, it is determined that the user is using the camera type;

[0079] The sending module 304 sends product advertisements related to the camera type to the user.

[0080] Among them, the acquisition module 301 includes:

[0081] The first statistical unit is used to count the number of digital pictures uploaded by users within a set time period;

[0082] The fir...

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Abstract

The invention discloses a method and equipment for sending digital camera advertisements, belonging to the communication field. The method includes: obtaining the EXIF ​​information of the digital picture uploaded by the user, and the camera type carrying the digital picture in the EXIF ​​information; counting the number of digital pictures corresponding to the camera type according to the camera type of the digital picture; if the number of digital pictures corresponding to the camera type exceeds the set threshold, it is determined that the user is using the camera type; and the product advertisement related to the camera type is sent to the user. The device includes: an advertisement server. In the solution provided by the embodiment of the present invention, the camera type used by the user is judged by obtaining the EXIF ​​information of the digital picture uploaded by the user, and then the relevant advertisement of the camera type is delivered to the user in a targeted manner, and the camera type is investigated. Or send relevant advertisements to users through SNS information, so that the placement of advertisements is more accurate and effective, and achieve the purpose of promoting and marketing for digital camera manufacturers.

Description

technical field [0001] The invention relates to the communication field, in particular to a method and equipment for sending digital camera information. Background technique [0002] With the development of communication technology, UGC (Users Generate Content, User Generated Content) based websites can provide users with a platform to display themselves and communicate with relatives and friends conveniently and quickly, so that UGC websites have been fully popularized and have a huge user group. [0003] At present, digital pictures are used in a high proportion on UGC websites, and general digital pictures will carry their own EXIF ​​(Exchangeable Image File Format, exchangeable image file) information. Among them, EXIF ​​is an image delivery format specially used by digital cameras. A standard specification formulated, which uses existing file formats, such as JPEG (Joint Photographic Experts Group, Joint Photographic Experts Group), TIFF (Tagged Image File Format, tagg...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06Q30/02
Inventor 吴双
Owner SHENZHEN SHIJI KAIXUAN TECH