Product label with lottery function

Abstract

The invention discloses a product label with lottery function. A label body has a lottery verification two-dimension code, which is located on the back of the label body. The product label ensures that a consumer has to consume a product before verifying the lottery.

Description

technical field [0001] The invention belongs to the field of packaging printing and relates to anti-counterfeiting, sales promotion and interaction using two-dimensional code technology on commodity labels. Background technique [0002] Commodity labels are widely used in beverages, beer, and daily chemical products. Because of their large product display area and good fit with the bottle body, they are widely welcomed by the market, especially for special-shaped bottles. This label is generally made of plastic film, and the outer surface is printed with information such as the brand, name, display pattern and related beverage product ingredients, manufacturer name and address of the beverage. [0003] At present, in the beverage, beer, and daily chemical industries, in order to promote consumers' desire to buy, manufacturers usually carry out some lottery and promotional activities. In the past, the winning information was usually placed in the bottle cap, or a paper promo...

AI Technical Summary

Problems solved by technology

[0005] However, there is a problem with this method of verification by using QR codes, that is, consumers may only scan QR codes to participate in activities, but do not actually consume goods

If this is the case, the purpose of promotion cannot be achieved, but the purpose of the manufacturer's own verification and prevention of cross-selling can only be achieved.

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