Method and system for analyzing behaviors of internet users based on cloud platform

A cloud platform, Internet technology, applied in the field of Internet information

Inactive Publication Date: 2014-06-18
BEIJING VIEWSTAP INFORMATION CONSULTATION
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0007] In view of this, the technical problem to be solved by this application is to provide a method and system for analyzing the behavior of Internet users based on a cloud platform, so as to s

Method used

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  • Method and system for analyzing behaviors of internet users based on cloud platform
  • Method and system for analyzing behaviors of internet users based on cloud platform
  • Method and system for analyzing behaviors of internet users based on cloud platform

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0046] Such as figure 1 As shown, it is a method for analyzing Internet user behavior based on the cloud platform described in Embodiment 1 of the present application. The method includes:

[0047]Step 101, after the user successfully logs in through the client, monitor and record the network operations of different users in the client, and convert the network operations to generate network behavior data.

[0048] The client includes: a computer terminal and a mobile terminal. Specifically, when the user logs in to the client's browser or network application, it is possible to generate corresponding network operations and further generate network behavior data. The monitoring and recording process in step 101 can be implemented by a corresponding process (or a network application with a monitoring function), for example: when the user starts the browser in the client, this operation will trigger the process, which can be The user creates a login pop-up window, and after the ...

Embodiment 2

[0061] Such as figure 2 As shown, it is a method for analyzing Internet user behavior based on the cloud platform described in Embodiment 2 of the present application, the method includes:

[0062] Step 201, when the user successfully logs in through the client, monitor the network data transmission interface of the client in real time, detect the network data transmission, determine whether there is a user operation instruction in the client, and determine whether the user operation instruction , record the user's network operations in the client and convert and generate network behavior data.

[0063] There are many network processes running in the background in the client, and network operations such as downloading / uploading are performed in the background. If the network operations generated by the network processes are recorded, the accuracy of user behavior statistics will be affected. Therefore, in step 201 , it is necessary to further determine whether the network da...

Embodiment 3

[0078] The specific application of the method for analyzing Internet user behavior based on the cloud platform is as follows:

[0079] The terminals of different users are provided with corresponding monitoring and recording applications (or a certain process), and the user successfully logs in to the application (or the process) using the client, and then starts to monitor and record the user's network operations. Among them, for user A:

[0080] User A visits websites M and N to browse news through a computer terminal between 9 am and 10 am on a certain day, and the corresponding application monitors and records the above-mentioned network operations of user A, converts and generates user A’s network behavior data, and transmits them to corresponding cloud platform.

[0081]User A visits website X to watch videos through a computer terminal every night between 21:00 and 23:00, and the corresponding application monitors and records the above-mentioned network operations of u...

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Abstract

The invention discloses a method and system for analyzing behaviors of internet users based on a cloud platform. The method comprises the steps of monitoring and recording the network operation of different users in client sides to generate network behavior data, building a corresponding relationship with the network behavior data according to the identity information of the users contained in the network behavior data, extracting class information in the network behavior data, carrying out classification statistics on the network behavior data according to the class information, generating classification statistics data, generating survey information according to the classification statistics data when the quantity of the classification statistics data reaches a set statistics value, sending the survey information to the client sides, comparing survey feedback information fed back by the client sides and the classification statistics data, obtaining the consistent data after comparison, and generating and outputting the statistics result after the data are stored. The method and system for analyzing behaviors of internet users based on the cloud platform achieve effective statistics of the behavior data of the users in two types of internet, and accurately collect, analyze and predict the behavior rules of the users in the two types of internet.

Description

technical field [0001] This application relates to the field of Internet information, and more specifically relates to a method and system for analyzing Internet user behavior based on a cloud platform. Background technique [0002] With the rapid development of Internet technology, the way people obtain information has changed: from traditional books, newspapers, TV, radio, etc., to Internet access. In particular, the Internet shares rich information resources such as film and television programs, news, advertisements, chats, etc., so that the Internet has become an irreplaceable and important way for people to live, study, socialize, and entertain. [0003] For the Internet, whether it is the traditional Internet (users access it through a computer terminal) or the emerging mobile Internet (users access it through a mobile terminal), when a user accesses, every behavior of the user on the Internet will generate a corresponding behavior data. [0004] With the increase of...

Claims

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Application Information

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IPC IPC(8): H04L29/08H04L12/26G06F17/30
Inventor 左云鹏吕晓东
Owner BEIJING VIEWSTAP INFORMATION CONSULTATION
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