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Network flow data processing method and device

A network traffic and data processing technology, applied in the Internet field, can solve problems such as cookie inability to maintain continuity, inability to fully understand users, inability to share cookie data, etc., to achieve the effect of accurate collection

Inactive Publication Date: 2015-06-17
HUAWEI TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] However, for security reasons, cookies can only take effect for one website domain name, and cookie data cannot be shared between different websites. Each application can only obtain its own cookie, and cannot read the cookies of other applications. Moreover, cookies It cannot be continuous, for example: after a person clears the computer cookie, the user cannot be continuously identified
Therefore, the existing methods cannot fully understand the user's behavior and cannot track the user's complete behavior

Method used

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  • Network flow data processing method and device
  • Network flow data processing method and device
  • Network flow data processing method and device

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0046] figure 1It is an application scenario of data processing of network traffic provided by the embodiment of the present invention, such as figure 1 As shown, when the terminal device 200 accesses the website 300 through the gateway (Internet Gateway) 100 , it sends an access request to the gateway 100 . The DPI module 101 in the gateway 100 can parse the HTTP header information (HTTP Header) and user account information from the access request, and the information extraction module 102 is a cookie information extraction module (Cookie Capture), which can extract the cookie information from the HTTP header information, And transmit the cookie information and user account information to the data management server 103. The data management server 103 is used for associating user account information with cookie information to form a user database for management and maintenance. The data management server 103 may be a functional module such as a customer information managemen...

Embodiment 2

[0085] Figure 4 is a schematic diagram of a data processing device for network traffic provided in this embodiment, such as Figure 4 As shown, the device for processing network traffic data in the present invention includes: a first processing module 401 , an information extraction module 402 and an information management module 403 .

[0086] The first processing module 401 is configured to obtain HTTP header information and user account information from network traffic data.

[0087] The user account information includes the user's mobile phone number or online account.

[0088] When a user accesses the Internet through the Internet gateway, according to the http protocol, the sent access request will include an HTTP header message, and the first processing module 401 obtains the HTTP header information and the user's mobile phone number from the access request.

[0089] In order to avoid user security and privacy issues, operators can first reach an agreement with vario...

Embodiment 3

[0111] Figure 6 It is a schematic diagram of the composition and structure of the data processing device 500 for network traffic provided in this embodiment, as shown in Figure 6 As shown, the data processing device 500 includes: a processor 501 , a communication interface 502 and a memory 503 .

[0112] The communication interface 502 is used to interact with other devices.

[0113] The memory 503 can be a persistent memory, such as a hard disk drive and a flash memory, and has software modules and device drivers in the memory 503 . The software modules can execute various functional modules of the above methods in the embodiments of the present invention; the device driver can be a network and interface driver.

[0114] At startup, these software components are loaded into memory 503, then accessed by processor 501 and execute the following instructions:

[0115] Obtain hypertext transfer protocol HTTP header information and user account information from the network tra...

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Abstract

The invention relates to a network flow data processing method and device. The method comprises the steps that HTTP header information and user account information are obtained from network flow data, wherein the user account information comprises a mobile phone number or an internet account of a user; network tracker cookie information of a website to which the user has access is extracted from the HTTP header information; the cookie information and the user account information are associated and stored into a user information database, wherein one piece of user account information is associated with the cookie information of at least one website. According to the network flow data processing method and device, the cookie information of different websites can be collected, and user behavior data of the user can be completely and accurately collected.

Description

technical field [0001] The invention relates to the technical field of the Internet, in particular to a data processing method and device for network traffic. Background technique [0002] With the development of the Internet, more and more users find the information they want through the Internet, and at the same time leave a large amount of user behavior data on the Internet. These data are a very valuable asset for e-commerce, community and other types of websites, but how to accurately and comprehensively obtain these data of users is a relatively difficult problem. [0003] A cookie is data stored on the user's local terminal by a website or application program to identify the user's identity, track the session, and improve access performance. Existing methods for obtaining user behavior data generally include websites tracking and recording user behavior through web tracker cookies, and advertising middlemen (demand side platform, DSP) collecting user behavior data ac...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): H04L12/24H04L12/26
Inventor 段起阳陈烨
Owner HUAWEI TECH CO LTD
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