Hot topic recommendation method and device

A recommended method and hotspot technology, applied in special data processing applications, instruments, electrical digital data processing, etc., can solve the problems of lack of personalization and pertinence

Inactive Publication Date: 2016-08-17
BAIDU ONLINE NETWORK TECH (BEIJIBG) CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

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Problems solved by technology

But in this way, for all users, the concept of recommended hotspots is the same, lacking in personalization and pertinence

Method used

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  • Hot topic recommendation method and device
  • Hot topic recommendation method and device

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Embodiment Construction

[0076] In order to make the object, technical solution and advantages of the present invention clearer, the present invention will be described in detail below in conjunction with the accompanying drawings and specific embodiments.

[0077] Terms used in the embodiments of the present invention are only for the purpose of describing specific embodiments, and are not intended to limit the present invention. As used in the embodiments of the present invention and the appended claims, the singular forms "a", "said" and "the" are also intended to include the plural forms unless the context clearly indicates otherwise.

[0078] It should be understood that the term "and / or" used herein is only an association relationship describing associated objects, which means that there may be three relationships, for example, A and / or B, which may mean that A exists alone, and A and B exist simultaneously. B, there are three situations of B alone. In addition, the character " / " in this articl...

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Abstract

The invention provides a hot topic recommendation method and device. The method includes the steps that the behavior characteristics of users to objects are extracted from user historical behavior data; the attention degrees of the users to the objects are determined according to the behavior characteristics of the users to the objects; hot topics associated with the objects with the attention degrees meeting preset conditions are determined; a hot topic recommendation set recommended to the users is formed according to the determined hot topics. In other words, the hot topics which the users are possibly interested in are determined based on the potential interest of the users in the objects and the association relation between the objects and the hot topics, and then the hot topics are recommended to the users, so that the recommendation way has higher pertinence and individuation.

Description

【Technical field】 [0001] The invention relates to the technical field of computer applications, in particular to a method and device for recommending hotspot concepts. 【Background technique】 [0002] The concept refers to the collection of certain industries, sectors, fields, events, policies, etc. that have been widely concerned in a certain period, with distinctive characteristics, such as "Two Sessions", "Olympic Games", "Internet TV", "New Media" etc. In some specific fields, such as the financial field, hot concepts are of great significance to investors, shareholders, etc., so some hot concepts are recommended to users on many clients. [0003] Most of the existing methods for recommending hot concepts are based on the degree of public attention to news information, recommending to users the hot concepts that attract the most attention from the public. However, in this way, for all users, the concept of recommended hotspots is the same, which lacks personalization an...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F17/30
CPCG06F16/9535
Inventor 朱蔷蔷
Owner BAIDU ONLINE NETWORK TECH (BEIJIBG) CO LTD
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