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Information prompting device, information prompting method and recording medium

An information prompting device and a technology for identifying information, which is applied in digital data information retrieval, instruments, data processing applications, etc., and can solve problems such as not having multiple product recommendation reasons

Active Publication Date: 2021-01-12
KK TOSHIBA +1
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] However, in the conventional EC system, even if there is a combination (such as a preview display function) that presents a recommendation reason for a single product, there is no way to present a recommendation reason including information about the combined effect of a plurality of products. combination

Method used

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  • Information prompting device, information prompting method and recording medium
  • Information prompting device, information prompting method and recording medium
  • Information prompting device, information prompting method and recording medium

Examples

Experimental program
Comparison scheme
Effect test

no. 1 Embodiment approach

[0025] First, the information presentation device of the first embodiment will be described. figure 1 It is a figure which shows the structural example of the information presentation apparatus of 1st Embodiment. The information prompting device of this embodiment is such as figure 1 Shown has a first score calculation unit 10, a second score calculation unit 20, a third score calculation unit 30, a fourth score calculation unit 40, an integrated score calculation unit 50, and a presentation unit 60, and will be obtained from a file DB (Database) 100 The reason for recommendation including information on the combination effect of the first product and the second product is displayed on the screen 200 and presented to the user using the service of the EC system. In addition, it is assumed that the information presentation device of this embodiment is realized as part of the functions of the EC system, but it is not limited thereto, and may be configured as an independent syste...

no. 2 Embodiment approach

[0092]Next, an information presentation device according to a second embodiment will be described. In the present embodiment, a file group that is predicted in advance as a file group to be searched is a file in which evaluation records, etc., of users using the EC system are described for a certain commodity. The EC system often manages user evaluation records according to product pages. Such a review record is a document that describes feelings about various products, and thus can be effectively used as an object for finding out reasons for recommendation. In addition, each piece of evaluation record is associated as metadata with the product ID (product identification information) of the evaluation object and the purchase log of the user in which the evaluation record is written. Hereinafter, a review record in which a product ID and a purchase log are associated is referred to as a tagged file.

[0093] In the first embodiment, ordinary documents are searched, so whether...

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Abstract

The information presentation device of the embodiment includes: a first score calculation unit (10) that extracts the A file group (15) from the file DB (100) and calculates the first score of each word contained therein; a second score calculation unit ( 10), extract the B file group (25) from the file DB (100), and calculate the second score of each word contained therein; the third score calculation part (30), extract A∩B from the file DB (100) The file group (35), and calculates the third score of each word contained therein; the integrated score calculation unit (50) subtracts the first score from the third score for each word included in the A∩B file group (35) and the second score to calculate the integration score; the prompting unit (60) uses at least one of one or more important words selected based on the integration score or one or more texts in the A∩B file group (35) containing the important words as Prompt the reasons for recommendation.

Description

technical field [0001] Embodiments of the present invention relate to an information presentation device, an information presentation method, and a recording medium. Background technique [0002] Most EC systems that provide electronic commerce (EC: Electronic Commerce) services have a product recommendation function, and when a user refers to a certain product, other products related to the product are also prompted. The product recommendation function is broadly divided into two types: the opposite type of recommendation that presents products of the same type as the product referred to by the user (hereinafter referred to as "the first product") as options for purchase, and the introduction of other products that match the first product (hereinafter referred to as "the first product"). It is a "second product") to promote the package type recommendation of the so-called "piggyback purchase". Among them, the set-type recommendation is often realized by presenting, as a co...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06F16/9535G06Q30/06
CPCG06F16/334G06Q30/0631G06F16/93G06F16/9535G06F16/24578
Inventor 浜田伸一郎
Owner KK TOSHIBA
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