Network based classified information systems

Abstract

A system for automatically creating databases containing industry, service, product and subject classification data, contact data, geographic location data (CCG-data) and links to web pages from HTML, XML or SGML encoded web pages posted on computer networks such as the Internet or Intranets. The web pages containing HTML, XML or SGML encoded CCG-data, database update controls and web browser display controls are created and modified by using simple text editors, HTML, XML or SGML editors or purpose built editors. The CCG databases may be searched for references (URLs) to web pages by use of enquiries which reference one or more of the items of the CCG-data. Alternatively, enquiries referencing the CCG-data in the databases may supply contact data without web page references. Data duplication and coordination is reduced by including in the web page CCG-data display controls which are used by web browsers to format for display the same data that is used to automatically update the databases.

Description

[0001] This invention relates to network based classified information systems, to methods of automatically building searchable databases of classified information derived from web pages posted on a network, and, to web pages for use in such systems and methods.[0002] The information systems and databases of most relevance to this invention are those which include classified product and service catalogues similar to the Yellow Pages telephone books, contact indexes similar to the White Pages telephone books, and / or subject indexes similar to Library catalogues. Such information systems and databases typically include sets of associated classification, contact and / or geographic items of information. For convenience, classification, contact and / or geographic information will be hereinafter called CCG-data.[0003] The networks with which this invention is concerned are the worldwide public computer / communications network commonly known as the Internet and private networks--sometimes call...

AI Technical Summary

Problems solved by technology

But the difficulty of locating such information is increasing faster than the growth in the number of web pages.

even using optimum search criteria, many irrelevant web pages are referenced because of inconsistent use of terminology by those who author the original web pages,

even using optimum search criteria, many relevant pages are missed, again because of inconsistent use of terminology by web page authors, and

The result is that information provided by search engines from databases which are automatically compiled using web crawlers is a very poor equivalent of the common Yellow Pages and White Pages directories which serve the telephone industry (though these directories are not, of course, automatically compiled from web pages).

However, this proposal has serious drawbacks:

URLs are Internet addresses and it is in principle undesirable to confuse the address function of a URL with that of representing a list of web page classifications or contact details.

A URL is an inappropriate container of multiple web page classification codes and contact details because the length of the URL would cause it to become unwieldy as an Internet address.

In practice, the ratings service providers have adopted very limited range of web page classifications.

None of the categories provide classification of web pages by industry, service, product or subject with sufficient specificity to be useful when searching for web pages.

Such rating systems are not intended to be used for the automated creation of Yellow or White pages like databases from web pages and are unsuitable for that purpose because they can not represent contact details.

. . > element in the of an HTML document drastically limiting the type and usefulness of the data that can be encoded.

Storing data in non-HTML encoded documents which describes the content of HTML encoded documents is a technical and economic barrier to the adoption by search engine providers of the proposal.

The MCF proposal is thus entirely unsuited to the automated creation of Yellow or White pages like databases from HTML encoded web pages (MIME type text / html) because data stored according to the MCF proposal is not stored in HTML encoded web pages.

The vCard proposal is unsuited to the automated creation of Yellow or White pages like databases from HTML encoded web pages because data stored according to the vCard proposal is not stored in HTML encoded web pages.

The inclusion of classified information in separate documents (such as Meta Content files or vCards) has the disadvantage that there is necessarily much duplication of data and coordination of modifications between the separate documents and the web pages.

Also, to allow portions of web pages to be classified, web page contextual information would have to be duplicated in the separate document. vCards in particular do not provide this functionality.

Another disadvantage is that non-HTML documents such as vCards contain no details as to how the data they contain is to be displayed.

For example, multiple instances of extended parts of the address are not possible.

Also components of names, addresses and telephone numbers and so forth are insufficiently identified.

The proposal is unsuited to the automated creation of Yellow or White pages like databases from web pages because the proposal does not provide for classification of web pages and does not provide adequate contact details.

Further, the use of keywords for describing the content of the work adds very little to the effectiveness of indexing of web pages since the web pages are usually indexed on every word of their content and most often the key words would simply be a duplication of words already contained in the document.

The proposal admits that such automated classification is less satisfactory than human classification.

The proposal is unsuited to the automated creation of Yellow or White pages like databases from web pages because the accuracy of classification is inadequate, does not provide for inclusion of industry, service or product classifications and does not provide for inclusion of contact details.

Deriving a subject classification code from an analysis of every word and phrase in a web page is computationally expensive.

The "class" attribute, although never having been suggested for holding goods and services classifications, is not suited for such a use as it is, in any case, undesirable to confuse the style sheet function of the "class" attribute.

As such they are of little use in the automatic compilation of searchable databases.

However, like HTML, XML does not provide a standard for the representation of industry, service, product or subject classification, contact or geographic location details within an web page.

Of course, many useful databases of the Yellow Pages or White Pages type are made available by service providers on networks, but they are not compiled automatically by using web crawlers to scan HTML web pages posted on a network.

They cannot be automatically generated by scanning web pages using web crawlers since there is no adequate mechanism to relate email addresses to the names of people and organisations and their other contact details which may also exist in the same web page.