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A TV advertisement filtering method and system

A technology of TV advertisement and filtering method, which is applied in the field of TV, and can solve the problems that users do not like advertisements, easily miss the moments of wonderful programs, and the length of advertisements varies.

Inactive Publication Date: 2008-05-28
KONKA GROUP
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0003] However, a lot of advertisements will be inserted during the broadcasting of many programs; under normal circumstances, users may not like to watch these repeated advertisements. Go to last watched program
The advertising time of current TV programs varies according to different program sources or different broadcasting time periods of the same program source, and users forget the time or the specific station they watched last time when watching other program sources. Due to other reasons, users cannot switch to the program they watched last time in time, and it is easy to miss the moment of the wonderful program.

Method used

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  • A TV advertisement filtering method and system

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Embodiment Construction

[0016] The present invention provides a TV advertisement filtering method and system, the basic principle of which is: the system acquires the current program channel information and all advertisement program specific information (PSI) data of the station, and analyzes the data to obtain the time required for inserting advertisements; The system detects the playing advertisement time in real time, and automatically returns to the last temporary storage channel when the advertisement is played; in the present invention, the CPU executes program instructions and controls the normal operation of the entire system; the transport stream decoding module decodes the system from the transport stream The acquired current program channel information and the specific data of all advertisements on the current channel; the memory temporarily saves the current program channel information acquired by the system and the time required for inserting advertisements and other information.

[0017]...

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PUM

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Abstract

The invention discloses a television advertisement filtering method, which comprises the following steps: firstly, a system obtains the specific information data of a current program from a transport stream, and obtains the broadcasting timetable and the current time of the program by analyzing, and the specific information data and the broadcasting timetable and the current time of the program are stored; secondly, the system obtains the broadcasting time of an advertisement and the required time for the interstitial advertisement, and the broadcasting time and the required time are stored; thirdly, the system detects whether the advertisement is ended or not; if the advertisement is ended, channel position information stored last time is returned; otherwise, the user operation are carried out. The invention also provides a television advertisement filtering system, which comprises a transport stream decoding module, a CPU and a memory; the transport stream decoding module is used for decoding the specific data of the current program which is acquired from the transport stream; the CPU is used for carrying out a program instruction and controlling the normal work of the whole system; the memory is used for temporarily storing the information of the required time for the interstitial advertisement and the current channel position information, etc. The television advertisement filtering method and the television advertisement filtering system of the invention are humanized, simple and easy to be realized.

Description

[technical field] [0001] The invention relates to the field of television, in particular to a method and system for filtering television advertisements. [Background technique] [0002] At present, the TV industry is developing very fast, especially the development of digital TV, because the visual effect is better and the programs that can be watched have increased greatly, which has enriched people's spare time to some extent. [0003] However, a lot of advertisements will be inserted during the broadcasting of many programs; under normal circumstances, users may not like to watch these repeated advertisements. to access the program you watched last time. The advertising time of current TV programs varies according to different program sources or different broadcasting time periods of the same program source, and users forget the time or the specific station they watched last time when watching other program sources. Reasons such as aspects cause the user to be unable to ...

Claims

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Application Information

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IPC IPC(8): H04N7/52
Inventor 周波
Owner KONKA GROUP
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