Unlock instant, AI-driven research and patent intelligence for your innovation.

Methods and systems for providing video advertising services based on device profiles

A configuration file and advertisement technology, which is applied in the direction of location information-based services, service signaling, wireless communication services, etc., can solve problems such as difficulty in publishing advertisements

Active Publication Date: 2015-12-30
VUNGLE
View PDF7 Cites 0 Cited by
  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, these advertisements may be difficult to reach targeted users who are likely to respond and be interested in the advertisements

Method used

the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
View more

Image

Smart Image Click on the blue labels to locate them in the text.
Viewing Examples
Smart Image
  • Methods and systems for providing video advertising services based on device profiles
  • Methods and systems for providing video advertising services based on device profiles
  • Methods and systems for providing video advertising services based on device profiles

Examples

Experimental program
Comparison scheme
Effect test

Embodiment Construction

[0016] Systems and methods for providing device profile based advertising services are described. In one embodiment, the system uses a device profile for the device based on at least two parametric sound fields including the device's location, a social profile of a user of the device, and applications installed on the device. The system determines the likelihood or probability that the user will install an uninstalled application in a set of uninstalled applications and then selects the uninstalled application that has the highest likelihood of being installed on the device.

[0017] Advertisers, publishers, and users of publishers demand high-performance campaigns in mobile video advertising. Advertisers include organizations that pay for advertising services including advertisements on publisher networks for applications and games. Publishers provide content to users. Publishers may include developers of mobile applications and games. Publishers are interested in generati...

the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
Login to View More

PUM

No PUM Login to View More

Abstract

Methods and systems are described for providing advertising services based on device profiles. In one embodiment, a system generates a device profile for a device based on at least two parameters of a plurality of parameters including location of the device, a social profile for a user of the device, and applications installed on the device. The system determines a likelihood that the user will install an uninstalled application among a set of uninstalled applications and then selects an uninstalled application having a highest likelihood of being installed on the device.

Description

[0001] related application [0002] This application claims the benefit of US Nonprovisional Application No. 13 / 840,414, filed March 15, 2013, the entire contents of which are incorporated herein by reference. technical field [0003] Embodiments of the invention generally relate to methods and systems for providing device profile based advertising services including campaigns. Background technique [0004] Mobile advertising is a form of advertising via mobile (wireless) cell phones or other mobile devices. Advertisements (ads) can be presented to prospective users in the form of banner ads, text boxes, and video ads. However, these advertisements may be difficult to reach targeted users who are likely to respond and be interested in the advertisements. Contents of the invention [0005] Methods and systems for providing device profile based advertising services are described. In one embodiment, the system generates a device profile for the device based on at least two...

Claims

the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
Login to View More

Application Information

Patent Timeline
no application Login to View More
Patent Type & Authority Applications(China)
IPC IPC(8): H04N21/466G06Q30/02H04W4/00H04N21/45H04N21/81H04W4/02H04W4/029H04W4/21
CPCH04N21/812H04N21/23424H04N21/25841H04N21/25858H04N21/25883H04W4/21G06Q30/0267H04W4/029H04W4/02
Inventor 布赖恩特·Y·周
Owner VUNGLE