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Advertisement and promotion system

A technology of advertising and computing equipment, which is applied in the field of advertising and promotional systems, and can solve problems such as the difficulty of predicting quotation income

Inactive Publication Date: 2017-08-04
OPENCANDY
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

With so many different types of potential offers, it is often difficult to predict which offers will be approached for profit
The complexity of integrating quotations with existing application software, the cost of distributing the software, the development costs required to collect data, and the difficulty of finding quotation targets often preclude the use of a specific organization for processing more than one quotation. possibility

Method used

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  • Advertisement and promotion system
  • Advertisement and promotion system
  • Advertisement and promotion system

Examples

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Embodiment Construction

[0041]Referring now to the drawings, there is shown an advertising network that presents offers to users executing installation packages in accordance with an embodiment of the present invention. When the user installs the installation package, the client application bundled with the installation package communicates with the server system to make adjustments to the offer to the user. The installation package can be software, firmware, web application, and / or apply new software or firmware to user equipment, update existing software or firmware, perform service registration, display media, and / or implement on user equipment Other forms of similar operations execute instructions. Offers provided to users may include advertisements, audio and / or media, software installations, links to web pages, provision of web services, or any other form of presentation that is displayable, viewable, or executable on user equipment. In many embodiments, publishers can distribute installation ...

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PUM

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Abstract

According to the invention, an advertisement network can respond to installation package activation to offer prices for user equipment. According to one embodiment of the invention, user equipment connected with a network, an advertisement server system connected with the network, and a partner server connected with the network are arranged; and information related to a plurality of offered prices is stored into the advertisement server system. Besides, the user equipment is configured to execute an installation package to realize a predetermined operation; execution of an application program of a client is triggered by installation package execution, wherein the application program of the client is configured to realize the predetermined operation with the installation package, collect information of the user equipment, and transmit the collected information to the advertisement server system.

Description

[0001] This application is a divisional application, the application number of the original application is 200980115718.2 (international application number PCT / US2009 / 036069), the application date is March 04, 2009, and the invention name is "advertising and promotion system". technical field [0002] The present invention relates generally to advertising and promotional systems, and more particularly to advertising and promotional systems capable of sending offers to users during application software installation. Background technique [0003] Advertising and promotional systems are often used as a method of generating revenue through web pages, software, Internet services, handheld mobile phone services, and other products or services for consumers and businesses. Potential gains are tied to various performance factors such as the ratio of accepted offers (enquiries, apply) to offered offers, the total number of offers offered, the geographic location of the audience, and o...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02G06Q30/00
CPCG06Q30/02
Inventor 马克·赫韦达里厄斯·汤普森布莱克·马沙杜马修·梅雷迪思切斯特城·吴艾德里安·伯克
Owner OPENCANDY