Advertisement putting method, device, system, terminal and computer readable storage medium
A technology of advertisement placement and advertisement playback, applied in the field of advertising, it can solve the problems such as the inability to accurately measure the advertising effect and the inability to optimize the advertisement placement, so as to achieve the effect of improving the utilization rate and placement effect, and improving the promotion efficiency.
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Embodiment 1
[0073] Such as figure 1 As shown, the advertisement delivery method provided in this embodiment specifically includes the following steps:
[0074] Step S11: Obtain user information.
[0075] Step S12: Send the user information to the server storing the advertisement delivery requirement, the advertisement delivery requirement includes the advertisement content and the corresponding advertisement delivery condition.
[0076] Step S13: Receive the advertisement placement instruction returned by the server, wherein the advertisement placement instruction is generated by the server when the user information meets the advertisement placement conditions.
[0077] Step S14: Trigger the advertisement content to play according to the advertisement placement instruction.
[0078] Firstly, the advertisement playing device can monitor whether there is a user in front of the advertisement playing screen through the camera. If there is a user in front of the advertisement playing screen...
Embodiment 2
[0089] Such as Figure 4 As shown, the advertisement delivery method provided in this embodiment includes the following steps:
[0090] Step S21: Set the advertisement placement requirement, which includes advertisement content and corresponding advertisement placement conditions.
[0091] Step S22: Receive user information sent by the advertisement playing device.
[0092] Step S23: When the user information meets the advertisement delivery conditions, an advertisement delivery instruction is generated.
[0093] Step S24: Send the advertisement delivery instruction to the advertisement playback device to trigger the advertisement content to be played.
[0094] In one example, each advertiser sets multiple advertisement delivery requirements according to their own promotion requirements, and stores them in the server. Advertising requirements include not only various promotional materials that constitute advertising content, but also promotional materials including text, pi...
Embodiment 3
[0105] Such as Figure 7 As shown, in a specific implementation manner, an advertisement delivery device is provided, including:
[0106] User information acquisition module 10, configured to acquire user information;
[0107] The user information sending module 20 is used to send the user information to the server storing the advertisement placement requirements, the advertisement placement requirements include advertisement content and corresponding advertisement placement conditions;
[0108] The delivery instruction receiving module 30 is used to receive the advertisement delivery instruction returned by the server, wherein the advertisement delivery instruction is generated by the server when the user information meets the advertisement delivery conditions;
[0109] The advertisement playing module 40 is configured to trigger the advertisement content to play according to the advertisement delivery instruction.
[0110] In an example, the provided advertisement delivery...
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