Sporting equipment container having display means

Abstract

Containers for sporting equipment include several compartments and supporting hardware such as zipper fasteners, snaps, liners, et cetera. In addition, a bag includes special support for advertising, publicity, and signage. This support is arranged whereby indicia presented thereon is readily changeable and dynamic replacement is facilitated. For example, a panel having a first company logo may be removed and replaced with a similar panel having another company logo. Thus, in a sport such as golf which generates significant revenues from advertising, a golfer can contract with various sponsors to display their message. Any particular message can be displayed for a set period of time and can be changed quickly and easily to other messages to be displayed at other times. Bags which present permanent indicia such as embroidery, the message cannot be changed without changing the entire garment. The special facility includes pockets, in some versions, with a translucent layer; snap on panels; Velcro hook and loop fasteners; et cetera.

Description

BACKGROUND OF THE INVENTIONS[0001] 1. Field[0002] The following invention disclosure is generally concerned with containers for sporting equipment and specifically concerned with containers for sporting equipment yielding a highly dynamic display means for sponsor promotion and publicity.[0003] 2. Prior Art[0004] Professional sports events are sometimes supported by commercial entities via promotional sponsorships and advertisements. Major sports events are typically wrapped in a blanket of advertising and promotion of corporate interests. When a sporting event is televised, sponsors enjoy television exposure when their corporate and brand names appear next to sportsmen and athletes engaged in competition. Generally, a sponsor tries to get a logo in the best position possible for clear television and spectator exposure.[0005] Some paid sponsorships include applying a corporate logo directly to the clothing of a competitor. For example, Tiger Woods can be seen with a Nike swoosh, the...

AI Technical Summary

Benefits of technology

[0017] Comes now, Jeffrey Herold with inventions of sporting equipment containers having a dynamic display means including devices operable for providing changing advertising features. It is a primary function of these devices to provide a removable and changeable display. It is a contrast to prior art methods and devices that present systems do not allow quick and easy changing of sponsorship logos and related advertising. A fundamental difference between the indicia of the instant invention and those of the art can be found when considering its replaceable nature. An indicia substrate may be removed from the container and replaced by similar indicia with an alternate message. In this way, a platform for promotion of sponsor interests is made more functional and provides for updates and change.

Problems solved by technology

This advertising technique is quite effective but is also very expensive.

To sponsor a golf pro or a Nascar team for an entire year is a huge commitment in advertising expense.

Although long term sponsorships are quite effective, they are prohibitively expensive for all but the most sophisticated of corporate advertising strategies.

This short term sponsorship is accompanied by the difficulty of changing the logo applied to equipment and clothing.

Where new clothing and equipment has to be prepared with new logos, expenses can be considerable.

However, these schemes are less effective as they seems sterile and not part of the actual play or athletes endorsed persona.

The trash receptacle is designed for installation on a support surface and is not a portable object to be operated in various places during normal use.

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