Method to obtain userí»s custom of watching TV

A technology for watching TV and users. It is applied in the field of obtaining users' TV viewing habits and can solve the problem that the real data of TV programs cannot be provided more accurately.

Inactive Publication Date: 2008-03-12
KONKA GROUP
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Problems solved by technology

The data obtained by using these methods can only roughly reflect the viewin

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  • Method to obtain userí»s custom of watching TV

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Embodiment Construction

[0019] In the present invention, when a user watches a program, the user's personal information (such as gender, age, etc.) is obtained using RFID technology, and the system automatically records the program and its related information that the user watches in the background, and then analyzes and compares the obtained information. processing, so as to obtain the different habits of different users watching TV.

[0020] In order to facilitate a further understanding of the present invention, the present invention will now be described in detail in conjunction with the accompanying drawings.

[0021] Please refer to the flow chart of the method of the present invention shown in Figure 1, including:

[0022] Step 101: Establish a user database for storing user personal information and related information about programs watched by the user;

[0023] Among them, the "user database" mentioned above refers to a set of tables (there are several), and each table includes the followin...

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Abstract

The present invention discloses a method for obtaining the television watching habit of a user. The method comprises that first, a user data base is established, and the personal information of the user is obtained through the utilization of the radio frequency identification technology, and stored in the user data base; second, the information of changing channels and watching new programs of the user is recorded, and stored into the user data base and correlated with the corresponding user together; third, the program information in the user data base is classified, and the watching total time and the watching frequency of the programs with different categories are calculated; fourth, the calculation result is stored into the user data base and correlated with the corresponding user together, the relative information of the user in the user data base is analyzed and contrasted, and the television watching habits of different users is obtained. The present invention obtains the personal information of the user through the utilization of the radio frequency identification RFID technology, simultaneously a system automatically records the programs watched by the user and the associated information on the background, then the obtained information is analyzed and processed, thereby the different habituations of watching the television of the different users are obtained, and thereby the necessary information support is provided for television programmers.

Description

technical field [0001] The invention relates to the technical field of televisions, in particular to a method for acquiring users' habits of watching television. Background technique [0002] With the improvement of people's living standards, televisions have become one of the common household appliances in modern families, and the viewing data of TV programs has also become a problem that TV program producers, TV advertisement producers, and related enterprises and businesses must care about. At present, most of the viewing data of TV programs in our country are obtained through telephone inquiries, questionnaires and roadside interviews. The data obtained by using these methods can only roughly reflect the ratings situation, and cannot provide more accurate real data on TV program ratings. Contents of the invention [0003] The technical problem to be solved by the present invention is to provide a method for acquiring the user's habit of watching TV. [0004] In order...

Claims

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Application Information

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IPC IPC(8): H04N7/16G06F17/30
Inventor 王双飞
Owner KONKA GROUP
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