Website user rank division method

A user-level and website technology, applied in special data processing applications, instruments, electrical digital data processing, etc., can solve problems such as the lack of scientific methods

Inactive Publication Date: 2009-07-08
辽宁般若网络科技有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0002] At present, the website can only use simple indicators such as the number of PV (Page View) and the number of unique IP

Method used

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  • Website user rank division method
  • Website user rank division method
  • Website user rank division method

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Experimental program
Comparison scheme
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Embodiment Construction

[0055] In order to facilitate the description of the present invention, in the following description:

[0056] P i Represents the number of PVs accessed by each user;

[0057] S i Represents the number of times each user visits the Session;

[0058] T i Represents the total length of visit and stay of each user;

[0059] n represents the number of users in statistical calculations;

[0060] R represents the number of categories to be divided into user levels;

[0061] i represents the i-th user, 1≤i≤n;

[0062] j represents the jth category; 1≤j≤R;

[0063] U i {p i , S i , T i } Represents the coordinates of the i-th user in the P, S, and T three-dimensional space;

[0064] Represents the center coordinates of the j-th category in the P, S, and T three-dimensional space.

[0065] The method of categorizing website users must first determine which technical indicators are used to measure the degree of user preference for the website. The selected indicators should directly refle...

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PUM

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Abstract

The invention relates to a method of classifying and dividing users used in an Internet website, which comprises the following steps: (1) access records are filtered and the influence of spider access and artificial attack access is eliminated at first; (2) access browsing times in a certain time P, access times S and total length of access duration time T for each user are calculated, so as to form a three-dimensional clustering space P, S and T; and (3) classification grades of users are confirmed through the clustering calculation for users. The invention breaks through a classical cluster algorithm algorithmically, does not need class-center conversion, and achieves the clustering at a time; in addition, the division method is ingenious and succinct, the computation amount is greatly reduced, the calculation speed is enhanced, and the interpretability and the practicability are very strong.

Description

Technical field: [0001] The invention relates to a user classification and division method for Internet websites. Background technique: [0002] Nowadays, websites can only use simple indicators such as the number of page views PV (Page View) and the number of unique IPs to be observed for the understanding of user visits. There is still a lack of scientific methods for the classification of website users. [0003] For large websites, a large number of users visit the website every day. How to rank the users who visit the website? What indicators and classification methods can be used to distinguish users scientifically and accurately? How to find the characteristics of different user groups and the boundaries between user groups? Based on this, targeted effective service and management for different users is an important part of website management, and its core is user classification management. Summary of the invention: [0004] In order to solve the above-mentioned problems, ...

Claims

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Application Information

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IPC IPC(8): G06F17/30
Inventor 刘峰
Owner 辽宁般若网络科技有限公司
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