Public platform lottery holding method based on product two-dimensional code

A product QR code and public platform technology, applied in the field of product QR code-based public platform lottery, can solve the problem of insufficient influence of product or business promotion scale, and achieve the effect of enhancing sharing enthusiasm

Inactive Publication Date: 2016-12-14
LEADER TECH KUNSHAN DIGITAL TECH
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0003] Although the above methods can increase the attractiveness of consumption to a certai

Method used

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Examples

Experimental program
Comparison scheme
Effect test

no. 1 example

[0015] According to the first embodiment of the present invention, the present invention provides a public platform lottery drawing method based on a product QR code, the method comprising the following steps:

[0016] 1) The first consumer terminal scans the product QR code printed on the product package and analyzes it;

[0017] 2) The first consumer terminal uploads its terminal ID and two-dimensional code analysis result to the cloud server;

[0018] 3) The cloud server establishes a consumer data linked list according to the terminal ID and the two-dimensional code analysis result, and adds it to the lottery database to participate in the lottery operation;

[0019] 4) The cloud server stores the lottery result in the consumer data linked list, and feeds back a lottery result prompt to the first consumer terminal. If winning, the lottery result prompt includes the official account platform attention information and verification code of the product merchant ;

[0020] 5)...

Embodiment 2

[0029] According to the second embodiment of the present invention, the present invention provides a public platform lottery drawing method based on the product QR code. This embodiment provides consumers with a second reward opportunity on the basis of Embodiment 1.

[0030] After the first consumer receives the reward, the merchant's official account sends a reminder message of the second reward to the third-party social application of the first consumer terminal, prompting the consumer to obtain the second reward by sharing on the third-party application platform.

[0031] According to the prompt information, the first consumer terminal shares the official account page and the reward verification code on the third-party social application platform (such as WeChat Moments). When a second consumer terminal passes through the third-party social When the application pays attention to the official account of the merchant and enters the reward verification code to receive the rewa...

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PUM

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Abstract

The invention provides a public platform lottery holding method based on a product two-dimensional code. The method comprises steps that: a consumer terminal scans and analyzes the product two-dimensional code; a terminal ID and a two-dimensional analysis result are uploaded to a cloud server; the cloud server establishes a consumer data linked list and adds the consumer data linked list to a lottery holding data base according to the terminal ID and the two-dimensional analysis result; a lottery holding result is stored into the consumer data linked list and a lottery holding result prompt is fed back to the terminal, if a prize is won, the lottery holding result prompt comprises merchant official account subscription information and a verification code; the terminal subscribes the official account and inputs the verification code through a third-party social contact application; and after the official account verifies the verification code, awards are granted to the third-party social contact application. After a consumer wins the award by scanning the code, the consumer can accept the award only after subscribing the merchant official account, so promotion and popularization of official accounts are facilitated; and after the first consumer shares the official account and other consumers subscribe the official account and accept the awards, the first consumer can accept the award again, so accumulation of users and subscription degree of the official accounts is facilitated and enthusiasm for sharing of the consumers is improved.

Description

technical field [0001] This application relates to the technical field of two-dimensional code marketing, in particular to a public platform lottery drawing method based on product two-dimensional codes. Background technique [0002] With the increasing popularity of smart phones and tablet computers, the rapid rise of the mobile Internet is leading a new Internet development model and consumer living habits. QR code marketing has become the hottest concept nowadays. At present, the most common marketing method is to scan the QR code of the product to draw a lottery. By printing the QR code on the product package, consumers can participate in the lottery by scanning the QR code after purchasing the product, so as to increase the relationship between merchants and consumers. interactive. [0003] Although the above methods can increase the attractiveness of consumption to a certain extent, they do not have enough influence on the promotion scale of products or businesses. ...

Claims

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Application Information

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IPC IPC(8): G06Q30/02
CPCG06Q30/0212G06Q30/0209
Inventor 姚为万宏宇
Owner LEADER TECH KUNSHAN DIGITAL TECH
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