Public platform lottery holding method based on product two-dimensional code

Abstract

The invention provides a public platform lottery holding method based on a product two-dimensional code. The method comprises steps that: a consumer terminal scans and analyzes the product two-dimensional code; a terminal ID and a two-dimensional analysis result are uploaded to a cloud server; the cloud server establishes a consumer data linked list and adds the consumer data linked list to a lottery holding data base according to the terminal ID and the two-dimensional analysis result; a lottery holding result is stored into the consumer data linked list and a lottery holding result prompt is fed back to the terminal, if a prize is won, the lottery holding result prompt comprises merchant official account subscription information and a verification code; the terminal subscribes the official account and inputs the verification code through a third-party social contact application; and after the official account verifies the verification code, awards are granted to the third-party social contact application. After a consumer wins the award by scanning the code, the consumer can accept the award only after subscribing the merchant official account, so promotion and popularization of official accounts are facilitated; and after the first consumer shares the official account and other consumers subscribe the official account and accept the awards, the first consumer can accept the award again, so accumulation of users and subscription degree of the official accounts is facilitated and enthusiasm for sharing of the consumers is improved.

Description

technical field [0001] This application relates to the technical field of two-dimensional code marketing, in particular to a public platform lottery drawing method based on product two-dimensional codes. Background technique [0002] With the increasing popularity of smart phones and tablet computers, the rapid rise of the mobile Internet is leading a new Internet development model and consumer living habits. QR code marketing has become the hottest concept nowadays. At present, the most common marketing method is to scan the QR code of the product to draw a lottery. By printing the QR code on the product package, consumers can participate in the lottery by scanning the QR code after purchasing the product, so as to increase the relationship between merchants and consumers. interactive. [0003] Although the above methods can increase the attractiveness of consumption to a certain extent, they do not have enough influence on the promotion scale of products or businesses. ...

AI Technical Summary

Problems solved by technology

[0003] Although the above methods can increase the attractiveness of consumption to a certain extent, they do not have enough influence on the promotion scale of products or businesses