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A content recommendation method and server

A content recommendation and server technology, applied in the field of communication, can solve the problems of poor recommendation effect and waste of recommended content resources.

Active Publication Date: 2019-10-25
HUAWEI TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0005] The present invention provides a content recommendation method and server, which solves the problems of waste of recommended content resources and poor recommendation effect due to content that the user is not interested in contained in the recommendation list

Method used

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  • A content recommendation method and server
  • A content recommendation method and server
  • A content recommendation method and server

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Embodiment Construction

[0050] The following will clearly and completely describe the technical solutions in the embodiments of the present invention with reference to the accompanying drawings in the embodiments of the present invention. Obviously, the described embodiments are only some, not all, embodiments of the present invention. Based on the embodiments of the present invention, all other embodiments obtained by persons of ordinary skill in the art without creative efforts fall within the protection scope of the present invention.

[0051] The basic principle of the present invention is: after the first user operates the terminal device, the server can acquire the current behavior data of the first user from the terminal device, and then the server selects from the information corresponding to different user interests based on the obtained current behavior data. The topic of interest that the first user is currently interested in is determined from at least two topics of interest, and finally t...

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Abstract

The invention discloses a content recommendation method and a server, relating to the field of communications. When a recommendation list contains content that a user is not interested in, the recommended content resources are wasted and the recommendation effect is poor. The content recommendation method and device solve the above problem. The content recommendation method comprises the steps of acquiring current behavior data of a first user; and determining a target interest theme in an interest theme set according to the current behavior data, wherein the interest theme set comprises at least two interest themes, different interest themes are corresponding to different user interests, and the target interest theme is the interest theme that the first user is interested in at present; and providing a recommendation list corresponding to the target interest theme for the first user. The content recommendation method is used in the process of content recommendation.

Description

technical field [0001] The invention relates to the communication field, in particular to a content recommendation method and server. Background technique [0002] The emergence and popularization of the Internet has brought a large amount of information to users, which has met the needs of users for information in the information age. However, with the rapid development of the Internet, the amount of information has also increased significantly, which will cause users It is impossible to get the information you really need from it, thus reducing the efficiency of using information. A better way to solve this problem is the recommendation system, which can recommend suitable content for users in a large amount of information, so that users can obtain the information they need from the recommended content. Moreover, in the process of the recommendation system recommending content for users, in order to ensure user experience and reduce the response time of recommendation req...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): H04N21/239H04N21/24H04N21/25H04N21/262G06F16/9535
CPCG06F16/9535H04N21/2393H04N21/2408H04N21/252H04N21/26258
Inventor 李正兵汪芳山
Owner HUAWEI TECH CO LTD