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A social media-based social group cognition index construction method

A technology of social media and social cognition, applied in the field of semantic analysis of social media, can solve problems such as limited number of samples, difficulty in large-scale crowd tracking research, etc.

Active Publication Date: 2020-12-11
SUN YAT SEN UNIV
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

The scale of each interview and questionnaire survey is limited by the time and space in the actual implementation process, and the number of samples is very limited. More importantly, it is difficult to carry out follow-up studies of large-scale populations in different regions and at different times

Method used

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  • A social media-based social group cognition index construction method

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Experimental program
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Embodiment 1

[0023] The social media-based social group recognition index construction method that this embodiment involves comprises the following steps:

[0024] (1) Target group selection: According to 9 social class classifications, 11 target group characteristic words are determined, including leaders, managers, bosses, experts, professors, doctors, farmers, waiters, workers, white-collar workers, and civil servants, obtained from social media accounts. Tweets containing characteristic words of the target group;

[0025] (2) Data preprocessing: Segment the tweets published by social media accounts, remove useless symbols, and obtain account feature words; delete tweets without text content; use the bag-of-words model to represent accounts, and the bag-of-words model is based on natural A simplified expression model for language processing and information retrieval that does not need to consider grammar and word order;

[0026] (3) Characteristic word selection: According to the two b...

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Abstract

The invention belongs to the technical field of social media semantic analysis, and specifically relates to a social media-based social group cognition index construction method; the invention proposes a social media-based social group cognition index construction method, through non-social groups The difference analysis of characteristic topics and social group cognitive characteristics, in different regions and at different times, respectively obtained the social media-based social group cognitive expressiveness index and social media-based social group cognitive initiative index, and obtained the 1. Social group cognition index for regional comparison; eliminates the influence of individual subjective factors on data collection, and helps to more accurately evaluate social group cognition status. The present invention builds a social cognition index on a multi-level level, which is helpful for longitudinal collection of social group cognition data of local residents according to different regional characteristics, and realizes multi-dimensional comparative evaluation of regional social group cognition.

Description

technical field [0001] The invention belongs to the technical field of social media semantic analysis, and in particular relates to a social media-based social group cognitive index construction method. Background technique [0002] In recent years, the rapid development of mobile Internet technology and platforms has provided a huge space for members of society to express their thoughts, opinions and mentality. The social contradictions and social problems caused by the rapid economic development affect the changes of individual psychology and social mentality, and the cognitive judgment of different social groups has become an important influencing mechanism for early warning of social conflicts at the psychological level. [0003] Specific to the actual situation in our country, our country is in a critical period of economic transformation driven by urbanization, industrialization, and informatization. People's social group cognition has become an important social psycho...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06F40/289G06F40/30G06F16/21G06F16/28G06K9/62G06Q50/00
CPCG06F16/21G06F16/212G06F16/285G06Q50/01G06F18/24147
Inventor 郑昱
Owner SUN YAT SEN UNIV
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