Target advertising method and system using secondary keywords having relation to first internet searching keywords, and method and system for providing a list of the secondary keywords

A keyword list, keyword technology, applied in the direction of network data retrieval, network data indexing, other database retrieval, etc., can solve the problems of increased searches, a small number of search results for unpopular keywords, and unpopular advertising sales.

Inactive Publication Date: 2007-06-20
郑月信
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

This results in a small number of search results for unpopular keywords, thus, further increases in searches based on popular keywords
Also, focusing on only a few popular keywords resulted in a lack of ad sales for a large number of unpopular keywords

Method used

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  • Target advertising method and system using secondary keywords having relation to first internet searching keywords, and method and system for providing a list of the secondary keywords
  • Target advertising method and system using secondary keywords having relation to first internet searching keywords, and method and system for providing a list of the secondary keywords
  • Target advertising method and system using secondary keywords having relation to first internet searching keywords, and method and system for providing a list of the secondary keywords

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Experimental program
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Embodiment Construction

[0083] The present invention is described below with reference to the accompanying drawings.

[0084] Fig. 1 is a schematic diagram showing the construction of a user terminal, a media server system and an advertiser system connected to an advertisement system through the Internet according to the present invention; to display a graphical representation of a first scenario of an advertisement processed by the advertisement system. Description will be made with reference to FIG. 1 and FIG. 2 .

[0085] As shown in FIG. 1, an advertisement system 100 according to the present invention performs communication with a user terminal 10, a media server system 20, and an advertisement system 30 through the Internet, and executes an advertiser system 30 corresponding to an advertisement manufacturer and an advertisement system 30. Intermediary work between user terminals 10 corresponding to customers.

[0086] The user terminal 10 is a communication device for Internet users to access...

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PUM

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Abstract

The present invention relates to an Internet keyword advertising method and, more par not ticularly, to an advertising method and system, which, when a user demands keyword searching, provides secondary keywords related to a corresponding keyword, thus allowing the user to find the actual information and / or commodity sought through keyword searching via the Internet, and providing corresponding data. Furthermore, the present invention relates to a method and system for providing a list of secondary keywords related to primary keyword search. In accordance with the present invention, a user conducts a search using a primary keyword having a relatively comprehensive meaning and then conducts searches more detailed secondary keywords, so that information and / or commodity sought by the user can be easily found and checked. Meanwhile, an advertiser discloses his or her information and / or commodity to effective customers, connected through corresponding secondary keywords, so that the efficiency of advertising can be greatly improved.

Description

technical field [0001] The present invention generally relates to an Internet keyword advertising method, and more particularly, to an advertising method and system that, when a user requests a keyword search, provides secondary keywords related to the corresponding keyword, Thus, data close to the information and / or goods that the user is actually looking for through keyword searches via the Internet is provided. [0002] Furthermore, the present invention relates to the provision of a list of related keywords when a search is performed on a website, and more particularly, to a method for providing a list of additional keywords related to a primary keyword (i.e., a secondary keyword list). methods and systems. Background technique [0003] Currently, the Internet is used as a new medium for realizing real-time communication between companies and individuals, and between individuals and not just as a network for interconnecting computers. Accordingly, there is an increasin...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F17/30
CPCG06F17/30864G06Q30/02G06F16/951
Inventor 郑月信
Owner 郑月信
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