RF point of purchase apparatus and method of using same
A technology for products and product requests, applied in the field of devices for displaying and providing point-of-sale products, devices for sales
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[0095] Automated scanning checkout machines are beginning to populate supermarkets and grocery stores. Current automated scanning checkout machines reduce point-of-sale sales because (i) consumers are preoccupied with scanning products and do not have time to peruse and select point-of-sale products; (ii) less floor space is available on standard point-of-sale shelves; and (iii) current The architecture of popular automated scanning checkout machines requires a reduced standard shelf height.
[0096] With existing automated scanning checkout machines, consumers actively add up the price of items brought to the point of sale. That is, instead of standing at the checkout line looking at the shelves full of point-of-sale products while the cashier enters the price of the consumer's item, the customer at the checkout machine automatically scans the item from the shopping trolley, scans each item individually, and checks Video monitors to ensure the correct items and correct price...
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