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Previewing data survey system

A technology for surveying systems and data, applied to components of TV systems, two-way working systems, TVs, etc., can solve problems such as unsuitable for large-scale installation, high cost, limited number of samples, etc., to achieve low cost and accurate survey results , a wide range of effects

Inactive Publication Date: 2010-09-29
谢正旭
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Problems solved by technology

This method has made great progress compared with the diary method, but the cost of the equipment is very high and it is not suitable for large-scale installation, thus limiting the number of samples

Method used

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  • Previewing data survey system
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Embodiment Construction

[0046] In order to make the objectives, technical solutions and advantages of the present invention clearer, the present invention will be described in further detail below in conjunction with the accompanying drawings and embodiments. It should be understood that the specific embodiments described here are only used to explain the present invention and are not intended to limit the invention.

[0047] The specific embodiment of the present invention is:

[0048] Such as figure 1 Shown, a kind of pre-viewing data investigation system is characterized in that, this pre-viewing data investigation system comprises: data server and data collection terminal;

[0049] The data server is composed of TV program database, user database, pre-viewing database, user service software and pre-viewing data processing software, and is used to save program information, user information and pre-viewing data, and provide the submission of the above various information , search, and view servic...

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Abstract

The invention provides a previewing data survey system and belongs to the technical field of digital televisions. The previewing data survey system is characterized by comprising a data server and a data acquisition terminal, wherein the data server is used for saving the program information, user information and previewing data, and providing the submission, search and view service of the information; and the data acquisition terminal is used for acquiring various kinds of data saved by the data server and analyzing the previewing rate of programs. The previewing data survey system has the advantages of providing websites providing program parades and portable equipment for reminding a user of watching the programs, and surveying the predicted viewing rate of the programs simultaneously. The predicted viewing rate surveyed by the method is rational statistics of the data and is not estimated through experience, feeling or common sense. The survey result is more accurate and has meaning of guidance. Due to the adoption of the technical scheme, the predicted viewing rate of the TV programs is performed in high efficiency, accuracy, low cost and wide application range.

Description

Technical field: [0001] The invention belongs to the technical field of digital television, in particular to a pre-viewing data investigation system. Background technique: [0002] The estimated audience rating refers to the percentage of the number of people who want to watch a program that has not yet been broadcast to the total number of viewers. This data is of great significance to the adjustment of TV programs, the adjustment of program publicity strategies and the placement of advertisements. [0003] At this stage, the investigation of the expected ratings is in the stage of estimation based on experience, feeling and common sense, and the data is seriously affected by subjective. [0004] Audience rating refers to the percentage of the number of people (or number of households) watching a certain program in a certain period of time to the total number of viewers (or total number of households), that is, the audience rating is equal to the number of people (or numbe...

Claims

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Application Information

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IPC IPC(8): H04N7/173H04N5/00
Inventor 郝晨阳谢正旭
Owner 谢正旭
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