Method and system for sending interactive promoton information

Abstract

Methods for sending interactive promotion information used between a portable device and a multimedia device are provided. The multimedia device stores a plurality of multimedia information and corresponding promotion information. The portable device is connected to the multimedia device of a specific place through a communication network. The portable device obtains a first certificate corresponding to a product of the specific place, wherein the first certificate includes consumer behavior information of the product and connection information for the multimedia device. The portable device logs into the multimedia device through the first certificate and the communication network. After successfully logging into the multimedia device, the portable device generates an operation user interface for operating the multimedia device to select one of the multimedia information to play. After the selected multimedia information has been completely played, the multimedia device transmits promotion information corresponding to the selected multimedia information to the portable device.

Description

technical field [0001] The present invention relates to an interactive data system and its interactive promotional information playing method, in particular to an interactive data system capable of interacting with a multimedia device in a specific place via a portable device and its interactive promotional information playing method method. Background technique [0002] In order to attract customers to visit, merchants often use shopping discounts, such as issuing discount coupons to consumers, so as to encourage consumers to come to the store for consumption. The earliest merchants announced discount promotion activities in newspapers, magazines or leaflets, and consumers collected paper discount coupons (coupons) willing to buy goods from the Internet, and then brought the coupons to the merchants for shopping, and then obtained coupon discounts . With the recent digitalization of data and the popularity of the Internet, paper discount coupons have gradually transformed...

AI Technical Summary

Problems solved by technology

[0003] However, many multimedia devices (or other interactive panels) displayed in stores are mostly touch screens or must provide other operation interfaces, such as keyboards, remote controls, etc. , it is not easy for some users to get started, so reduce their willingness to use

In addition, the advertisements in these multimedia devices are generally fixed, signboard, interstitial or rotating, but users often browse the above advertisements casually, and users cannot freely choose the advertisement media they are interested in to play, which cannot be effective. Use the idle time of consumers in the store to carry out promotions, making the in-store advertising media ineffective

Furthermore, the use of coupons in the conventional mode cannot provide other information other than using discounts to attract customers to shop, and cannot understand consumers' wish lists (also called wish lists), nor can they effectively predict sales With inventory management, there is no other substantial benefit to the store

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