Statistical method and device for user behavior data

A data and user technology, applied in the field of communication, to achieve the effect of improving operational efficiency

Active Publication Date: 2017-04-26
WUHAN DOUYU NETWORK TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0003] Aiming at the problems existing in the prior art, the embodiment of the present invention provides a method and device for counting user behavior data, which is used to solve the problems in the prior art that cannot

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  • Statistical method and device for user behavior data
  • Statistical method and device for user behavior data

Examples

Experimental program
Comparison scheme
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Example Embodiment

[0051] Example one

[0052] This embodiment provides a method for counting user behavior data, such as figure 1 As shown, the method includes:

[0053] S101: Use a js script program to capture user behavior data on a website page.

[0054] In this step, the js script program is parasitic in the browser. When the user opens the website page through the browser, the HTML content of the website page will reference the js script source file path through script, and when the browser parses the HTML of the website page, It will automatically load and parse and execute the js script source file. In this way, you can use the js script program to grab the user's behavior data on the website page.

[0055] Here, the types of user behavior data include: frequency data of browsing website pages, trajectory data of browsing website pages, frequency data of function blocks in operating website pages, and trajectory data of function blocks in operating website pages, etc. The format of the user be...

Example Embodiment

[0090] Example two

[0091] Corresponding to the first embodiment, this embodiment also provides a device for counting user behavior data, such as figure 2 As shown, the device includes: a grabbing unit 21, a processing unit 22, and a reporting unit 23; among them,

[0092] The grabbing unit 21 is used to grab the user's behavior data on the website page by using a js script program. Here, the js script program is parasitic in the browser. When the user opens the website page through the browser, the HTML content of the website page will reference the js script source file path through the script. When the browser parses the HTML of the website page, it grabs Unit 21 will automatically load and parse and execute the js script source file. In this way, you can use the js script program to grab the user's behavior data on the website page.

[0093] Here, the types of user behavior data include: frequency data of browsing website pages, trajectory data of browsing website pages, fre...

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Abstract

The invention provides a statistical method and device for user behavior data. The method comprises the steps of capturing behavior data of a user on web pages by using a js script program; processing the captured user behavior data; and reporting the processed user behavior data to a web server according to a reporting strategy, thus allowing the web server to be capable of performing data statistics on the user behavior data. Therefore, the web server can send a statistical result to research personnel who can optimize functions of an Internet pop-up webcast websites according to the statistical result, and thus operation efficiency of the user is improved.

Description

technical field [0001] The invention relates to the field of communication technology, in particular to a method and device for counting user behavior data. Background technique [0002] Internet barrage live broadcast websites are updated very quickly, but most websites are too subjective about the update and development of website functions. Behavior statistics and analysis, and finally summarize and formulate website function optimization and development plans through the results of user behavior data analysis. Contents of the invention [0003] Aiming at the problems existing in the prior art, the embodiment of the present invention provides a method and device for counting user behavior data, which is used to solve the problems in the prior art that cannot be checked in the browser webpage of the Internet barrage live broadcast website. Conduct statistics and analysis of behavior, and then optimize the technical issues of website functions according to the statistica...

Claims

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Application Information

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IPC IPC(8): G06F17/30G06F11/30
CPCG06F11/3051G06F16/951
Inventor 杜伟
Owner WUHAN DOUYU NETWORK TECH CO LTD
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