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Information output method and related product

A mobile terminal, advertising content technology, applied in business, instrumentation, data processing applications, etc., can solve the problems of poor promotion effect, users are not targeted, and not meet the psychological needs of users, and achieve the effect of improving the promotion effect.

Pending Publication Date: 2017-11-07
GUANGDONG OPPO MOBILE TELECOMM CORP LTD
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  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, the advertisements pushed are often not targeted to users and do not meet the psychological needs of users, so their promotion effect is poor

Method used

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  • Information output method and related product
  • Information output method and related product
  • Information output method and related product

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Embodiment Construction

[0033] In order to make the object, technical solution and advantages of the present invention clearer, the present invention will be further described in detail below in conjunction with the accompanying drawings. Obviously, the described embodiments are only some embodiments of the present invention, rather than all embodiments . Based on the embodiments of the present invention, all other embodiments obtained by persons of ordinary skill in the art without making creative efforts belong to the protection scope of the present invention.

[0034] The terms "first", "second" and the like in the description and claims of the present invention and the above drawings are used to distinguish different objects, rather than to describe a specific order. Furthermore, the terms "include" and "have", as well as any variations thereof, are intended to cover a non-exclusive inclusion. For example, a process, method, system, product or device comprising a series of steps or units is not ...

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Abstract

The embodiment of the invention relates to the mobile terminal technology field, and discloses an information output method and a related product. In the embodiment of the invention, a mobile terminal obtains application data in the mobile terminal through a processor, and transmits the application data to the AI module of the mobile terminal; and the AI module performs statistics of the application data, determines a user's interest main body according to a statistics result, obtains first advertisement materials related to the interest main body from a server according to the interest main body and employs the first advertisement materials to generate first advertisement content aiming at a target product to perform output of the display of the mobile terminal. Therefore, according to the embodiment of the invention, the user data in the mobile terminal is employed to analyze and obtain user content of interest and output advertisement related to the user content of interest for the user so as to improve the advertisement popularization effect.

Description

technical field [0001] The invention relates to the technical field of mobile terminals, in particular to an information output method and related products. Background technique [0002] The technological progress of mobile terminals has become a microcosm of the development of science and technology, which has greatly changed people's lives. People have become accustomed to daily matters such as communication, entertainment, and office work through mobile terminals. [0003] Based on the vast audience of mobile terminals, advertising push on mobile terminals has become a common method. When a user browses a webpage, downloads data, or when an application in a mobile terminal outputs a notification message, various advertisements are often pushed to the user. However, the advertisements pushed are often not targeted to users and do not meet the psychological needs of users enough, so their promotion effect is poor. [0004] Therefore, how to effectively push advertisements...

Claims

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Application Information

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IPC IPC(8): G06Q30/02
CPCG06Q30/0254
Inventor 白剑
Owner GUANGDONG OPPO MOBILE TELECOMM CORP LTD