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People counting system applicable to market research

A market research and statistical system technology, applied in the information field, can solve the problems of lack of market research capabilities, decreased statistical accuracy, and lack of suitable multimedia terminal facilities, etc.

Inactive Publication Date: 2018-09-14
郑俊杰
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

This method of manually counting the flow of people is relatively reliable when the monitoring time is short and the flow of people is sparse. However, due to the limitation of the biological characteristics of the human eye, when the monitoring time is long and the flow of people is dense, the statistical accuracy will be greatly reduced. Moreover, the method of manual statistics requires a lot of labor costs.
[0005] In the prior art, most of the traditional multimedia terminals do not have market research capabilities, and with the rapid development of the commercial society, a large number of market research work needs to be carried out urgently. The use of multimedia terminals is highly acceptable, easy to use, and can carry out results. Automatic statistical integration and other features make it possible to better conduct market research, but there is still no suitable multimedia terminal facility for market research

Method used

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Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0017] The invention provides a people counting system suitable for market survey, which includes a character feature management module, an image collection module, a recognition calculation module, a data statistics module, and a server.

[0018] Specifically, the character feature management module includes an upload analysis module, a character model recognition library, and an item feature recognition module.

[0019] Specifically, the image acquisition module includes a prediction area debugging module and an acquisition frequency debugging module to obtain images through two high-definition cameras to collect incoming and outgoing traffic respectively. The frequency is set to 1 frame per second to capture images.

[0020] Specifically, the identification calculation module includes a person identification module, a deduplication analysis module, and an item identification module.

[0021] Specifically, the person recognition module is used to identify people, decompose ...

Embodiment 2

[0027] The invention provides a people counting system suitable for market survey, which includes a character feature management module, an image collection module, a recognition calculation module, a data statistics module, and a server.

[0028] Specifically, the character feature management module includes an upload analysis module, a character model recognition library, and an item feature recognition module.

[0029] Specifically, the image acquisition module includes a prediction area debugging module and an acquisition frequency debugging module to obtain images through two high-definition cameras to collect incoming and outgoing traffic respectively. The frequency is set to 0.5 seconds and 1 frame to collect images.

[0030] Specifically, the identification calculation module includes a person identification module, a deduplication analysis module, and an item identification module.

[0031] Specifically, the person recognition module is used to identify people, decom...

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PUM

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Abstract

The invention provides a people counting system applicable to market research. The people counting system comprises a people characteristic management module, an image acquisition module, a recognition calculation module, a data counting module and a server. The people counting system has the beneficial effects that when market research is carried out with the system, a visitor flow rate and a visitor trading volume of a shop can be automatically calculated, merchants can deeply investigate prospects of new markets and benefit prospects of business of selves before shop sites are changed or new markets are developed, and correct decisions can be made.

Description

technical field [0001] The invention mainly relates to the field of information technology, in particular to a people counting system suitable for market research. Background technique [0002] For various reasons, many merchants will move from old markets to or open up new ones. Before moving to or opening up a new market, you must do some in-depth and detailed investigations on the prospects of the new market and the profit prospects of your own business in order to make the right decision. When investigating a new market, we mainly start from two aspects: one is to start with whether the flow of people in the new market is large enough; the other is to start with the main message intention and purchasing power of the flow of people in the new market. There is a flow of people, there is a flow of passengers; there is a flow of people, there is a flow of passengers. The flow of people is the most basic thing for the establishment and development of the market. The establ...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06K9/00G06Q30/02
CPCG06Q30/0201G06V40/166G06V20/36G06V20/53
Inventor 不公告发明人
Owner 郑俊杰