Message pushing method and device, computer equipment and storage medium

A technology for pushing messages and pushing messages, applied in the field of deep learning, can solve the problems of low open rate of push messages and no consideration of individual differences, and achieve the effect of accurate message push timing and improved open rate.
CN111460294AActive Publication Date: 2020-07-28HANHAI INFORMATION TECH SHANGHAI
9 Cites 7 Cited by

Patent Information

Authority / Receiving Office
CN · China
Patent Type
Applications(China)
Current Assignee / Owner
HANHAI INFORMATION TECH SHANGHAI
Publication Date
2020-07-28

Smart Images

  • Figure 1
    Figure 1
  • Figure 2
    Figure 2
  • Figure 3
    Figure 3
Patent Text Reader

Abstract

The embodiment of the invention provides a message pushing method and device, computer equipment and a storage medium. The method comprises the steps of obtaining n pieces of feature information of afirst user, wherein n is a positive integer; calling an opportunity estimation model to process the n pieces of feature information to obtain an expected opening rate of the first user in m preset time periods, m being a positive integer; determining a target time period in the m preset time periods based on the expected opening rate of the first user in the m preset time periods; and sending thepush message to the target terminal in the target time period. In the embodiment of the invention, the opportunity prediction model performs probability prediction by combining the feature informationof the individual users, and the individual difference is fully considered in the process, so that the time period of sending the push message can be determined more accurately, and the opening rateof the push message is further improved.
Need to check novelty before this filing date? Find Prior Art

Description

technical field

[0001] The embodiments of the present application relate to the technical field of deep learning, and in particular to a message push method, device, computer equipment, and storage medium. Background technique

[0002] With the development of Internet technology, most of the application programs in the terminal have implemented a message push function, that is, most of the application programs can actively push messages to the terminal through the network for users to view.

[0003] In related technologies, the message push method is specifically as follows: the application server collects the historical operation records of an application program in different terminals, statistically analyzes the above historical operation records to get the The period when most users open the push message is selected as the sending period of the push message, and the server pushes the message during the determined sending period.

[0004] In related technologies, the time...

Claims

the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
Login to View More