Method for implementing service sharing of heterogeneous IT system, method for precise marketing and enterprise service bus

An enterprise service bus and IT system technology, applied in the computer field, can solve problems such as ignoring enterprise business process analysis, implementation and driving, inability to realize cross-system accurate marketing process traversal, and inability to effectively utilize IT investment, etc., so as to enhance the core competitiveness of enterprises force effect

Inactive Publication Date: 2009-03-25
SHANXI CHINA MOBILE COMM CORP
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Problems solved by technology

Therefore, multiple heterogeneous IT systems cannot be reused and shared and service reused, making the new business development cycle long and unable to effectively utilize the original IT investment
[0010] (2) The application of existing customer segmentation and precise marketing concepts mainly emphasizes the analysis of data and guides marketing, ignoring the analysis, realization and driving of business processes
Therefore, precise cross-system marketing process traversal cannot be achieved

Method used

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  • Method for implementing service sharing of heterogeneous IT system, method for precise marketing and enterprise service bus
  • Method for implementing service sharing of heterogeneous IT system, method for precise marketing and enterprise service bus
  • Method for implementing service sharing of heterogeneous IT system, method for precise marketing and enterprise service bus

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Embodiment Construction

[0045] In order to make the object, technical solution and advantages of the present invention clearer, specific embodiments of the present invention will be described in detail below in conjunction with the accompanying drawings. Here, the exemplary embodiments and descriptions of the present invention are used to explain the present invention, but not to limit the present invention.

[0046]The embodiment of the present invention adopts the SOA architecture, connects the heterogeneous IT systems of the enterprise through the enterprise service bus, and uses the service-oriented method to extract, package and release services, thereby realizing the service sharing and sharing of multiple systems. At the same time, the embodiment of the present invention uses the enterprise service bus to establish a unified service dictionary for combining and integrating services, resulting in integrated applications, shortening the new business development cycle, and laying a good foundation...

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Abstract

The invention provides a method for achieving service sharing of a heterogeneous IT system, accurate marketing method and an enterprise service bus. Service reuse and service integration can be provided by using SOA (service-oriented architecture) and by extracting service, packaging and distributing on the enterprise service bus, thereby solving the problems on service sharing of the heterogeneous IT system. The method can be used for unified customer view and accurate marketing flow of an enterprise.

Description

technical field [0001] The invention relates to the field of computer technology, in particular, to a method for realizing heterogeneous IT system service sharing, a precise marketing method and an enterprise service bus. Background technique [0002] With the acceleration of the information society and the global economic integration process, the competition among enterprises is becoming more and more fierce. Making full use of various IT information systems to enhance the core competitiveness of enterprises has become the common choice of various industries. In the process of enterprise development, on the one hand, the needs of the market and customers are changing rapidly, and on the other hand, new and old technologies are also frequently replaced. The business needs of the company cannot be met in time, and at the same time, the pressure on system maintenance continues to increase. For example, in the field of mobile communications, mobile communications operators are...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): H04L29/08H04L12/56G06Q10/00G06Q10/06
Inventor 陈钢杨娜王彬李国源
Owner SHANXI CHINA MOBILE COMM CORP
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