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Method and system for pushing application information

A technology of application information and location information, applied in the field of application information push methods and systems, can solve problems such as wrong judgment of user preferences, single data source, and affect the effectiveness of application stores, and achieve the effect of improving access viscosity

Active Publication Date: 2014-05-07
CHINA UNITED NETWORK COMM GRP CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] However, the existing application information push service only collects the historical information of the user’s access to the application store. Since the data source is too single, the judgment process is relatively simple, which may lead to errors in the judgment of user preferences, or even failure to make a judgment. Affects the effectiveness of app store recommendations to users

Method used

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  • Method and system for pushing application information
  • Method and system for pushing application information
  • Method and system for pushing application information

Examples

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Embodiment Construction

[0023] figure 1 It is a flowchart of an embodiment of the application information pushing method of the present invention, such as figure 1 As shown, the method includes:

[0024] Step 100: The comprehensive analysis and processing platform receives the terminal user accounting information analysis result sent by the billing system intelligent collection server, receives the terminal user location information analysis result sent by the operation support system OSS system intelligent collection server, and receives the business support system BSS system intelligent collection The terminal user contact information analysis result sent by the server, and the terminal user Internet access behavior analysis result sent by the terminal user behavior information collection server;

[0025] The comprehensive analysis and processing platform receives the end user accounting information analysis results sent by the intelligent collection server of the billing system. The accounting informati...

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Abstract

The invention provides a method and a system for pushing application information. The method comprises the following steps that: a comprehensive analysis processing platform receives an account information analysis result, a position information analysis result, a contact information analysis result and an access internet behavior analysis result, which are sent by a server, of a terminal user, analyzes the results to obtain preference characteristics of the terminal user, and then sends the preference characteristics to a terminal application server; and according to the preference characteristics, the terminal application server generates an application information recommending list which corresponds to the terminal user, and sends the application information recommending list to terminal equipment during access of the terminal user through the terminal equipment. By adoption of the method and the system for pushing the application information provided by the invention, the preference of the terminal user can be accurately determined, interesting application stores can be recommended to the terminal user, and the access viscosity of the terminal user is improved.

Description

Technical field [0001] The embodiment of the present invention relates to the field of communication technology, and in particular to a method and system for pushing application information. Background technique [0002] The mobile application store is a concept proposed by Apple in 2009. The original intention of the application store was to allow smart phone users to do more work and entertainment on their phones. At the end of 2009, the concept of mobile application stores quickly became popular. The application content in the mobile application stores covered mobile phone software, mobile games, mobile pictures, mobile themes, mobile ringtones, mobile videos and other information. [0003] Major mobile phone manufacturers have begun to build their own application stores to enhance the selling point and attractiveness of their mobile phone products. Among them, providing users with personalized services is a research focus of major mobile phone manufacturers. Specifically, the...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): H04W4/02H04W4/12
Inventor 郭志斌李卫张云勇
Owner CHINA UNITED NETWORK COMM GRP CO LTD