Business intelligence-based realization method of consumer consumption habit behavior analysis

Abstract

The invention relates to a business intelligence-based realization method of a consumer consumption habit behavior analysis, especially to a realization method of a consumption habit behavior analysis on a commodity terminal consumer in computer software. With continuous development of the society, the commercial social degree is improved continuously as well as consuming capabilities of the residents are also continuously enhanced; on the other hand, continuous improvement of the information society causes diversity and a multiple alternative property of the consuming mode of the residents, so that greater challenges are presented to the commercial and trade industry. Therefore, it is urgent for the commercial and trade industry to determine a consumption habit of a terminal consumer to formulate a commodity marketing strategy. At present, there is a professional consulting company to carry out a behavior analysis on the consumer habit; but the analysis result is always time consuming one; therefore, the result is not in a real-time state and thus little help can be provided for the user. According to the realization method of a consumption habit behavior analysis in the invention, an artificial intelligent algorithm is compiled and realization is carried out in a computer software system; and a real-time consumer habit behavior analysis can be generated according to information in a database as well as the analysis result is feedbacked to the user timely.

Description

technical field [0001] The invention relates to a method for realizing the analysis of customer consumption habits based on business intelligence, in particular to a method for realizing the analysis of consumption habits of terminal consumers of daily necessities in computer software. Background technique [0002] The implementation method of consumption habit behavior analysis in computer software is essentially a business intelligence software for analyzing consumer consumption habits, and the advantages of this software are particularly prominent. At the same time, because the electronic data of the computer software is easy to count, it brings many significant conveniences to users and is quickly popularized and applied. [0003] With the continuous progress of society, the degree of commercialization continues to increase, and the consumption ability of residents continues to increase. On the other hand, the continuous progress of the information society leads to the d...

AI Technical Summary

Problems solved by technology

At present, there are professional consulting companies that conduct behavioral analysis of consumer habits, but the results of this analysis are often time-consuming, so the results are not real-time. For such a highly competitive market today, this kind of non-real-time analysis report is of great importance to users. not much help