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Method for loading media information and platform for loading media information

A media information and carrier technology, applied in the network field, can solve the problems of increasing the procurement cost of applications and inability to accurately assess the quality of applications, and achieve the effect of reducing procurement costs.

Active Publication Date: 2016-06-15
SHANGHAI KAIDA ADVERTISING CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] Although the above method of loading advertisements can provide advertisers with convenient ad delivery, the platform for loading media information cannot accurately evaluate the quality of applications, because the platform randomly selects multiple suitable applications according to the target information of advertisements, If the randomly selected applications are of poor quality, and the advertising space prices of all applications are the same, it will increase the application purchase cost of the mobile information service provider

Method used

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  • Method for loading media information and platform for loading media information
  • Method for loading media information and platform for loading media information
  • Method for loading media information and platform for loading media information

Examples

Experimental program
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Embodiment 3

[0059] Embodiment three, please refer to image 3 , the embodiment of the present invention also provides an embodiment of a platform for loading media information.

[0060] An acquiring first information unit 301, configured to acquire at least two bearer information, weight information of each bearer information and attribute information of each bearer information;

[0061] Further, the platform further includes a display unit 302, and the display unit 302 is configured to follow the carrier information received by the first information unit 301 after the first information unit 301 acquires the attribute information of the carrier information and before acquiring the weight information of the carrier information. Search for the corresponding reference weight information of the attribute information, and display the corresponding reference weight information, so that developers can upload more reasonable weight information of the carrier information to the platform according ...

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Abstract

The embodiment of the present invention provides a method for loading media information, and the embodiment of the present invention also provides a corresponding platform for loading media information. In the embodiment of the present invention, the platform for loading media information can obtain the carrier information that meets the requirements according to the loading target information, sort these carrier information according to the weight information, and load the media information according to the sorting results. The platform that loads the media information executes The entire loading process can sort and screen the carrier information that meets the requirements, and reduce the carrier information procurement cost of the mobile information service provider when the platform cannot accurately evaluate the quality of the carrier information.

Description

technical field [0001] The invention relates to the field of network technology, in particular to a method for loading media information and a platform for loading media information. Background technique [0002] Since mobile phone users are increasingly using applications on their smartphones, which reduces the time spent browsing mobile websites, more and more advertisers choose to load advertisements in applications to achieve the effect of publicity. [0003] At present, the method for loading advertisements of mobile information service providers is as follows: the developer uploads the application program added with the ad embedded program (SDK, Software Development Kit) to the platform for loading the ad, and usually vividly uploads the ad embedded program in the application Advertisement slots called applications. Advertisers also store ad delivery target information and advertisements on the platform. Usually, ad delivery target information includes: the type of app...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06F17/30G06Q30/02
Inventor 应宜伦张立川
Owner SHANGHAI KAIDA ADVERTISING CO LTD