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A method and device for delivering business objects

A technology of business objects and cameras, which is applied to color TV parts, TV system parts, TVs, etc., can solve the problems of high delivery costs and inability to achieve good publicity effects, and achieve easy reception, saving publicity costs, good publicity effect

Active Publication Date: 2018-05-29
BEIJING HAIMI CULTURE MEDIA
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0005] The present invention provides a method and device for placing business objects to solve the problem that the existing scheme of putting business objects requires the putter to spend a large amount of putting costs and cannot achieve a good publicity effect

Method used

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  • A method and device for delivering business objects
  • A method and device for delivering business objects
  • A method and device for delivering business objects

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 2

[0041] refer to figure 2 , shows a flow chart of steps of a method for delivering a business object according to Embodiment 2 of the present invention.

[0042] The specific steps of the method for placing business objects in this embodiment include:

[0043] Step S202: The delivery system acquires a business object delivery template corresponding to the position of the guardrail of the auditorium according to the requirement of launching the business object at the position of the guardrail of the auditorium of the sports arena.

[0044] Wherein, the delivery system may be a workstation in an OB van. Information exchange is performed between the workstation in the OB van and the pan / tilt controlling the camera. For example: the workstation in the OB van can adjust the angle of the camera through the pan / tilt, and the workstation in the OB van can also receive real-time audio and video data uploaded by the camera. The workstation in the OB van can rebroadcast the acquired a...

Embodiment 3

[0087] refer to image 3 , shows a structural block diagram of an apparatus for delivering business objects according to Embodiment 3 of the present invention.

[0088] The device for placing a business object in this embodiment includes: a placement template acquisition module 302, which is used to obtain a business object placement template corresponding to the position of the auditorium guardrail according to the demand for placing a business object at the position of the auditorium guardrail of the sports field; camera angle adjustment Module 304 is used to select the camera for recording the audio and video data of the auditorium guardrail position; use the adjustment parameters to adjust the angle of the camera; the real-time audio and video data acquisition module 306 is used to obtain the real-time audio and video data of the sports field using the camera after adjusting the angle And play the display; wherein, the acquired real-time audio and video data includes the r...

Embodiment 4

[0091] refer to Figure 4 , shows a structural block diagram of an apparatus for delivering business objects according to Embodiment 4 of the present invention.

[0092] This embodiment further optimizes the device for placing business objects in Embodiment 4. The optimized device for placing business objects includes: a placement template acquisition module 402, which is used to place business objects according to the position of the auditorium guardrail in the sports arena According to the requirements, obtain the business object delivery template corresponding to the position of the guardrail of the auditorium; the camera angle adjustment module 404 is used to select the camera for recording the audio and video data of the guardrail of the auditorium; use the adjustment parameters to adjust the angle of the camera; obtain real-time audio and video data Module 406, for using the camera after adjusting the angle to obtain the real-time audio and video data of the sports arena...

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Abstract

The present invention provides a method and device for launching a business object, the method comprising: acquiring a business object delivery template corresponding to the position of the auditorium guardrail; selecting a camera for recording audio and video data at the position of the auditorium guardrail, and adjusting the angle of the camera; Use the camera to obtain the real-time audio and video data of the sports field and play the display; according to the obtained real-time audio and video data of the auditorium guardrail and the business object delivery template, the auditorium guardrail and the business object of the sports arena are played and displayed. The auditorium in the template is placed The guardrails are matched and positioned so that the two auditorium guardrails are completely overlapped; the business objects to be delivered are placed in the overlapping auditorium guardrails, so that while playing the real-time audio and video data of the displayed sports arena, the display of the sports arena The position of the guardrail of the auditorium is used to display the business object. Putting business objects through the present invention not only saves publicity costs but also achieves good publicity effects.

Description

technical field [0001] The present invention relates to the technical field of video playback, in particular to a method and device for delivering business objects. Background technique [0002] Business objects such as advertisements play a vital role in daily life. It can not only establish the image of the advertiser and transmit information, but also guide the audience of the advertisement to purchase and use the product reasonably. It can be seen that the advertisement is the link between the advertiser and the audience of the advertisement. the bond. [0003] At present, the media for placing advertisements are mainly: TV, radio, newspapers, and magazines. Advertising on TV is mainly to insert advertisements in the broadcasting interval of TV programs, and since this method of advertising takes up the broadcasting time of TV, the advertiser needs to spend a high amount of advertising costs. Moreover, when watching a TV program, the viewer, that is, the audience of th...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): H04N21/6587H04N21/431H04N5/232
CPCH04N21/2187H04N21/25891H04N21/2668H04N23/66
Inventor 李婷娜
Owner BEIJING HAIMI CULTURE MEDIA